Antony Yiu departs PHD Hong Kong

PHD Hong Kong chief executive officer Antony Yiu has departed the agency, MARKETING-INTERACTIVE understands. Both Yiu and PHD declined to comment when MARKETING-INTERACTIVE reached out.  

Yiu first joined PHD as CEO for Hong Kong back in September 2022, where he was tasked at leading the agency's vision, development, operations and talent growth in his new role.  In addition, he was responsible for driving digital transformation, addressing data privacy issues and maximising the use of adtech and martech across clients' businesses. 

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During his time as CEO, PHD has partnered with renowned brands on media planning and buying including HSBC, The Singleton Whisky, Dettol Hong Kong, amongst others. Across APAC the agency also works with the likes of SAIC Volkswagen and UnionPay. 

With over 20 years of in-depth experience in digital and performance media across the US and APAC, Yiu was previously with DBS Bank (Hong Kong) as senior vice president of digital acquisitions and martech. 

Yiu has a vast background in working with B2B and B2C clients on consumer marketing across various industries, including finance and travel. His experience expands across multifaceted aspects of media, building brands from the ground up and launching new start-up products. Yiu's dimensional approach and rich knowledge will bring renewed energy and vitality to the agency. 

Last year, PHD Hong Kong bolstered its local leadership team with the promotion of Samuel Ho from group business director to general manager. Meanwhile, Candy Ho was named head of growth for PHD Hong Kong.

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