Asia's leading source of advertising, marketing & media news.
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Agencies
Assembly names new GM and client VP for Japan
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News
HKTB in talks with payment firms to share data for enhanced tourism experience
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Agencies
UltraSuperNew connects Japanese brands to the world with new positioning
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Analysis
Why Xiaohongshu is the platform to watch amid Asia's social commerce boom
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News
LEGO remixes Run DMC classic to empower girls as builders
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How tech is damaging confidence among APAC marketers
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Survey: 79% marketers feel good about writing briefs, only 6% of agencies agree
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Octopus drives digitalisation across taxi industry with BigBoss partnership
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MINISO reportedly appoints banks for TOP TOY’s HK IPO
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Hang Seng Bank taps Kaho Hung and Panther Chan to promote credit card usage
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Report: 53% of Asia marketers see ROI from Gen AI
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Watsons HK inspires everyone to go green with refill pack recycling programme
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Luckin Coffee taps into Gen Z audience in HK with SpongeBob collab
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Taiwanese insurer Shin Kong Life and AIFT partner to venture into Vietnam
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Teads expands attention measurement capabilities to HK and TW through Teads Ad Manager
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JCDecaux Transport celebrated success with outstanding MTR advertising campaigns at LEA HK 2025
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Yahoo Good Stuff campaign: A strategic initiative to celebrate 30 years of innovation
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L’Oréal powers up SkinCeuticals’ e-shop growth with Appier’s AI-driven solutions
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Meta expands ad control options with AI-powered tools
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Taboola adds Predictive Audiences to Realize platform, driving up to 270% lift in conversions
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Inside KFC Listens: How customer and employee experience are fuelling a cultural reset
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ANZ brands lead APAC in AI adoption but data gaps hinder personalisation
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