Asia's leading source of advertising, marketing & media news.
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Analysis
How your PR initiative can lead to growth in actual dollars and cents
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Partner Insights
How OTT is transforming advertising in Singapore: Insights from viewers and advertisers
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Opinions
Step into the future: How immersive entertainment is redefining the game
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Analysis
Brand building still deprioritised as CMOs eye growth in 2025
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News
H&M hands creator strategy remit for Asia to We Are Social
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Skype's last call set for 5 May as Microsoft retires it for Microsoft Teams
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Philippines faces 'big threat' as Thailand moves to legalise casinos
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Weekly roundup: Tesla faces boycott in MY, Cheil SG MD steps down and more
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Report: 3 emerging trends reshaping brand strategy on TikTok in 2025
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Amazon's Alexa gets a new AI upgrade
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Ronaldinho lights up Shopee's latest campaign with Samba flair
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Honda's 'Dream up anything' campaign takes adventure to new terrains
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Durex spices up IKEA's 'U Up?' campaign with a cheeky twist
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lululemon taps Lewis Hamilton as latest brand ambassador
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#ExplainIt: HK adland creatives on the recent 'Happy Hong Kong' campaign
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#ExplainIt: HK marketers on how the industry can lure back top talent
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#ExplainIt: Ramadan campaign tricks to stand out from the sea of ads in Indonesia
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#ExplainIt: Malaysian agency leaders on the changes they want in motion this IWD