Asia's leading source of advertising, marketing & media news.
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Agencies
UltraSuperNew connects Japanese brands to the world with new positioning
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News
LinkedIn ramps up video ad tools, launches First Impression ads and CTV upgrades for B2B
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News
Clive Dickens launches Meliora to shake up big consultancy and fast-track AI
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News
Sephora and Haus Labs go Gaga for self-expression this Pride
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Agencies
Progressive Communications and Active FZ LLC ink cross-regional partnership
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Meliá turns loyal guest’s detour into an adventurous SEA content series
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No thumbs, no problem: How pets are stealing the brand spotlight
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Gen Z perspectives: Pink Dot's love capsule & trendjacking Lady Gaga
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Report: 53% of Asia marketers see ROI from Gen AI
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Assembly names new GM and client VP for Japan
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LEGO remixes Run DMC classic to empower girls as builders
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Reddit gives users more control over profile visibility in latest update
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Meta expands ad control options with AI-powered tools
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'Retail isn't about selling to customers. It's convincing customers to buy from you," says Lotte boss
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Marketing success doesn’t always equal business growth - here’s how to change that
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The evolution of storytelling in the digital age: a marketer’s opportunity
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The driving force of Hepmil Vietnam in leading the social commerce revolution in Southeast Asia
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Yahoo’s Blueprint for performance marketing
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Meta expands ad control options with AI-powered tools
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Taboola adds Predictive Audiences to Realize platform, driving up to 270% lift in conversions
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Inside KFC Listens: How customer and employee experience are fuelling a cultural reset
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ANZ brands lead APAC in AI adoption but data gaps hinder personalisation
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'Retail isn't about selling to customers. It's convincing customers to buy from you," says Lotte boss
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How SEA ad leaders own the brief and the bedtime story
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3 fundamental questions every brand should ask before marketing to Gen Alpha
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JPMorganChase CEO on brand death: 'We torture our customers with things we think are great'
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