Asia's leading source of advertising, marketing & media news.
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Analysis
Crisis comms or copy-paste? Air India draws scrutiny for CEO’s mirrored statement
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Opinions
Cracking the multimarket code: The Hoffman Agency's #OneSEA model in Jakarta and beyond
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Agencies
Clean Creatives: Fossil fuel work could cost agencies more than it pays
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News
LG spins up optimism with AI-generated personalised songs
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News
KFC Vietnam picks new media agency
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Grey names new managing director for Japan
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Coca-Cola enters a galaxy far away with Star Wars-themed AR campaign and collectible cans
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Gen Z perspectives: GOODSTUPH's pride keychains, HPB's anti-vape ad & luxury pop-ups
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Report: Over 40% of B2B deals stall due to hidden buyers
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Monks expands to Vietnam amid rising client demand
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Just weeks after acquiring MagicBrief, Canva deepens its AI push with ChatGPT
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Stickler appoints Dominic Powers as APAC CEO
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MediaDonuts rebrands to Aleph as APAC strategy takes shape
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POP MART cracks open SEA’s collectibles craze with Lazada partnership
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Marketing success doesn’t always equal business growth - here’s how to change that
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The evolution of storytelling in the digital age: a marketer’s opportunity
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The driving force of Hepmil Vietnam in leading the social commerce revolution in Southeast Asia
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Yahoo’s Blueprint for performance marketing
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Gen Z perspectives: GOODSTUPH's pride keychains, HPB's anti-vape ad & luxury pop-ups
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Gen Z perspectives: Jetstar Asia's closure & a special message from Hashtag Awards 2025
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Gen Z perspectives: WPP CEO exits & UNIQLO's keychain kerfuffle
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Gen Z perspectives: Pink Dot's love capsule & trendjacking Lady Gaga
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Dentsu Singapore & Gloo shine bright at the SG Agency of the Year Awards 2025
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Ampersand Advisory triumphs at the Agency of the Year and MARKies Awards 2025
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MEDIPEEL and TBWA\Singapore crowned Overall HashMasters at the Hashtag Asia Awards 2025
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Agency of the Year Awards Singapore 2025 finalists unveiled
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Cracking the multimarket code: The Hoffman Agency's #OneSEA model in Jakarta and beyond
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Local pulse, global idea: Coca-Cola's recipe to resonating with young consumers
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Unlocking retail media performance with intelligent data
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'Retail isn't about selling to customers. It's convincing customers to buy from you," says Lotte boss
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