Asia's leading source of advertising, marketing & media news.
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Opinions
Hyper-personalisation: Data powers it, empathy defines it
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News
McDonald’s Malaysia takes Prosperity Burger 'atas awan' with charity drone show
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Opinions
Future of PR: What agencies are prioritising for 2026
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Opinions
PRCA Malaysia warns against “AI PR prophets” promising guaranteed fame
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News
Burger King reignites the flame-grill to reintroduce the Whopper to Malaysians
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Skechers to outfit Team Malaysia for 33rd SEA Games
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Visa wants you to travel like Jennie, in latest 'Road to Ruby' campaign
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Gen Z perspectives: Nike's soup drop, Kylie Cosmetics in SG & 'idiots' remark
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Nongshim taps K-pop group aespa to spice up Shin Ramyun’s global push
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How Coach is winning over Gen Z one experience at a time
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ChatGPT launches group chats for collaborative AI conversations
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KTM goes full kawaii with Bichi Mao train makeover for VM2026 push
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Regina Lee takes on new role at Khazanah Nasional
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Astro lets fans live the duality of 'Generasi: Perfect 10' with lenticular OOH display
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Finding the balance between human behaviour, AI, and creativity
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AEON turns shopping into playtime with ‘You Sweep, We Pay!’ – rewarding members with over RM300,000 worth of groceries
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AEON’s next big leap: AEON360 for Malaysia’s most connected membership
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From brief to belief – how Southeast Asian brands win through creator storytelling
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Gen Z perspectives: Nike's soup drop, Kylie Cosmetics in SG & 'idiots' remark
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Agency agenda: Rana Barua charts Havas' growth across Asia
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Gen Z perspectives: Agency Agenda podcast, Luckin Coffee's cheesy collab and 11.11 surge
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Agency agenda: Sir Martin Sorrell says 'Data is not the enemy of creativity'
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StanChart HK wins big at Marketing Excellence Awards HK 2025
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Alliance Bank Malaysia crowned overall marketer of the year at the Marketing Excellence Awards 2025
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Coca-Cola crowned 'eCommerce Brand of the Year' at Asia eCommerce Awards 2025
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BCA named ‘Marketer of the Year’ at MEA Indonesia for the third year running
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