Region:Malaysia

Content 360 2025 Malaysia

Asia's leading source of advertising, marketing & media news.

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'Final Destination: Bloodlines' OOH campaign stirs paranoia in MY

News

'Final Destination: Bloodlines' OOH campaign stirs paranoia in MY

09 May 2025
• Lee Shin Yiing

Opinions

How marketers can stop making slapstick comedy in ads
- 09 May 2025
- A'bidah Zaid Shirbeeni
Tune In

Gen Z perspectives: WOG creative pitch and Thunderbolts' shocking rebrand
- 09 May 2025
- Dhanya Vimalan
News

Samsung dishes out AI fixes for Gen Z fails in new campaign
- 09 May 2025
- A'bidah Zaid Shirbeeni
News

Kraft Mac & Cheese serves up 14k gold noodle necklace for Mother’s Day
- 09 May 2025
- Dhanya Vimalan
News

Lacoste turns icons into fashion myths in latest global serve
- 09 May 2025
- A'bidah Zaid Shirbeeni
News

Shopee's Sea rebrands SeaMoney to Monee
- 09 May 2025
- Dhanya Vimalan
News

Toys "R" Us Asia embraces 'kidults' with new brand promise
- 08 May 2025
- Karen Wong
News

Marrybrown's gangjeong chicken menu brings zombies to its yard
- 08 May 2025
- Lee Shin Yiing
Media

Netflix taps AI to talk like users and scroll like TikTok
- 08 May 2025
- Lee Shin Yiing

PR Asia 2025 Malaysia

MEvents Awards 2025 Singapore

Partner Insights more

Luis García headlines AEON’s foray into eSports: Rewriting youth marketing in Malaysia

Luis García headlines AEON’s foray into eSports: Rewriting youth marketing in Malaysia

Asia eCommerce Awards 2025

Awards more

These are the Hashtag Asia Awards 2025 finalists

These are the Hashtag Asia Awards 2025 finalists

08 May 2025
• Jean Wen Chee

StanChart HK and dentsu HK shine at Loyalty & Engagement Awards HK 2025

28 April 2025
• Staff Writer

These are the MARKies Awards 2025 finalists

16 April 2025
• Jean Wen Chee

Geneco and Golin Singapore triumph at PR Awards 2025

11 April 2025
• Jean Wen Chee

Marketing Masterclasses Series (NL)

Upcoming events more

News more
- 'Final Destination: Bloodlines' OOH campaign stirs paranoia in MY
  - 09 May 2025
  - • Lee Shin Yiing
- Samsung dishes out AI fixes for Gen Z fails in new campaign
  - 09 May 2025
  - • A'bidah Zaid Shirbeeni
- Kraft Mac & Cheese serves up 14k gold noodle necklace for Mother’s Day
  - 09 May 2025
  - • Dhanya Vimalan
- Lacoste turns icons into fashion myths in latest global serve
  - 09 May 2025
  - • A'bidah Zaid Shirbeeni
Analysis more
From fame to fit: What brands need for the perfect ambassador

08 May 2025

• Dhanya Vimalan
Cute, cuddly, calculated: How plushies are helping brands stay relevant

05 May 2025

• Dhanya Vimalan

MITI controversy rekindles industry calls for stronger IP protections

29 April 2025

• Lee Shin Yiing

ZUS Coffee brews big Southeast Asia push, but can it stand out?

25 April 2025

• A'bidah Zaid Shirbeeni

Agencies more
- GroupM reportedly to be rebranded into WPP Media
  - 07 May 2025
  - • A'bidah Zaid Shirbeeni
- Mawarni Adam returns to adland, takes up new role at Ampersand Advisory
  - 05 May 2025
  - • Lee Shin Yiing
- PlayDOOH names new CEO
  - 29 April 2025
  - • Lee Shin Yiing
- Naga DDB Tribal and Replyr.ai join forces to boost AI capabilities
  - 29 April 2025
  - • Lee Shin Yiing
Media more
- Netflix taps AI to talk like users and scroll like TikTok
  - 08 May 2025
  - • Lee Shin Yiing
- Philippine Daily Inquirer consolidates operations under sister company
  - 05 May 2025
  - • Dhanya Vimalan
- BFM89.9 captures the heart of Taman Rimba Kiara’s fight in inspiring documentary
  - 02 May 2025
  - • Lee Shin Yiing
- IMDA blocks Facebook posts from Malaysian politicians ahead of general elections
  - 28 April 2025
  - • Dhanya Vimalan
Opinions more
- How marketers can stop making slapstick comedy in ads
  - 09 May 2025
  - • A'bidah Zaid Shirbeeni
- How CASETiFY builds buzz with every drop
  - 07 May 2025
  - • A'bidah Zaid Shirbeeni
- 'A marketer has no choice but to understand every single thing,' says Ng Yau Chuan
  - 06 May 2025
  - • A'bidah Zaid Shirbeeni
- Beyond Baby Shark: Pinkfong founder's gameplan for business longevity post virality
  - 25 April 2025
  - • Lee Shin Yiing

Brand Highlights more

Content Champions: 10 brands leading the content charge in SEA

Content Champions: 10 brands leading the content charge in SEA

24 April 2025
• Staff Writer

Content Champions: Singtel (Singapore)

24 April 2025
• Staff Writer

Content Champions: Shell Helix (Indonesia)

24 April 2025
• Staff Writer

Content Champions: Oreo (Thailand)

24 April 2025
• Staff Writer

Content Champions: National Environment Agency (Singapore)

24 April 2025
• Staff Writer

Marketing Masterclass Series

Tech more

Parminder Singh launches AI advisory ClayboxAI

Parminder Singh launches AI advisory ClayboxAI

30 April 2025
• Dhanya Vimalan

6D Pixie teams up with Signal Consulting to bring AR services to APAC

29 April 2025
• A'bidah Zaid Shirbeeni

OpenAI rolls out shopping feature for ChatGPT users

29 April 2025
• Dhanya Vimalan

Duolingo goes AI-first, scales back contractors in strategic shift

29 April 2025
• Dhanya Vimalan

Grab banks big on AI for new product solutions

08 April 2025
• Rezwana Manjur

Tune in more

Gen Z perspectives: WOG creative pitch and Thunderbolts' shocking rebrand
- 09 May 2025
- Dhanya Vimalan
Gen Z perspectives: Eugene Lee's new role & the rise of plushies
- 02 May 2025
- Dhanya Vimalan
Gen Z perspectives: Wendy's beef with Katy Perry, the hottest news in MY
- 25 April 2025
- A'bidah Zaid Shirbeeni
Women who lead: PHD APAC's Eileen Ooi on the power of people-first leadership
- 17 April 2025
- Lee Shin Yiing