M&C Saatchi Spencer reorganises business with 2 new collaborations

Four years since the grand restart, M&C Saatchi Spencer has placed new strategies aimed at improving internal structure and future developmental plan.

Collaborating with entrepreneural firm THINKING WITHOUT THINKING, M&C Saatchi Spencer is looking to acquires itself an extra arm in exploring the fields of IP and ESG business innovations. Meanwhile, it is also working in tandem with NFTERNOON, a brand-new green NFT & blockchain creative hub to fuel the company and extend its expertise into mar-tech, Metaverse and Omniverse channeling, said M&C Saatchi Spencer in a press release.

This will see M&C Saatchi Spencer streamlining its existing businesses into two major scopes - M&C Financial and Retail and M&C Art and Properties. The arms will be led by its two group account heads Philip Tsang and Harriet Wong respectively. Tsang has been with the agency for four years and comes with vast experience having worked at agencies such as McCann Worldgroup, DDB, Saatchi & Saatchi and FCB in the past. Wong has been with the agency over two years working and comes from a diverse background having worked with the likes of 10 Chancery Lane Gallery.

Currently the agency is looking to hire teams on the social media management and digital art production front as it looks to “transform itself into a power lab for next-gen communications”.

“At the Hong Kong office, we’re relentlessly developing our own matrix plan, striving to provide diversified communication specialties and services to clients. Through revamped structural and directional planning, we aim at allocating better resources to our global entrepreneurial strategies and network,” said Spencer Wong, founder of M&C Saatchi Spencer.

M&C Saatchi launched in Hong Kong with Spencer Wong at the helm in 2018, marking the agency's ninth office in Asia. The agency was created to focus on local businesses while at the same time servicing Chinese businesses seeking to expand internationally via Hong Kong. The agency was positioned to complement the existing operations in Shanghai, Kuala Lumpur, Tokyo, Jakarta, Delhi, Mumbai and Singapore while building its own unique niche by offering advertising, digital and social media marketing.

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