Vietnamese start-up QFit kicks off business in Hong Kong

Vietnamese start-up QFit has started its smart fitness rental platform in Hong Kong, tapping the city’s need and increasing demand for convenient fitness and mental health services in wake of the pandemic .QFit offers hotel guests the opportunity to rent smart gym equipment and fitness devices with built-in tech during quarantine. QFit provides a variety of smart fitness devices connected with mobile apps including portable gym sets, air-boxing gloves, jump ropes, dumbbells, hula hoops and more. The apps provide training programmes and track exercise progress in real time.

The CEO of QFit, Donna Nguyen Phuoc, said Hong Kong is an ideal place to start thebusiness as it is “an easy, safe and international city to establish and run a business”.

“It’s efficient and fast moving with low-tax regimes and tech-savvy consumers. The Government is also very supportive of new initiatives that have positive social impacts,” she said.

QFit’s headquarters in Hong Kong manages all finances, legal and logistics. All key strategic decisions and expansion plans are will be made out of the Hong Kong office. The office will manages the Hong Kong market operation as well as expansion to other regional markets, NguyenPhuoc said, adding that QFit plans to expand to Singapore in the coming weeks. The brand is  also in talks with potential partners in Thailand and Malaysia.

Associate Director-General of Investment Promotion Charles Ng said, "While the COVID-19 pandemic poses challenges to some businesses, it is an opportunity for companies such as QFit that are creating successful new businesses to assist society and people during the pandemic. We wish QFit every success in the city and beyond."

Invest Hong Kong is the department of the Hong Kong Special Administrative Region Government responsible for attracting foreign direct investment and supporting overseas and Mainland businesses to set up or expand in Hong Kong.

Established in 2021, QFit enables customers to create their own smart gym during hotel quarantine or at home. Within a short period of time, QFit has expanded rapidly to provide "Fitness as a Service" to many non-quarantine hotels, residential buildings and health clubs in Hong Kong. The number of users has grown exponentially at over 500% per month