Top 10 Ramadan-Raya 2022 YouTube ads that won the hearts of Malaysians

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Google Malaysia has unveiled the top 10 Ramadan-Raya ads in Malaysia. The festive season has seen several ads being produced by brands to touch consumers' hearts, and according to YouTube, these ads stood out from the rest due to their content.

They showed relatable festive situations that touched the hearts and funny bones of viewers, collaborations with well-loved local personalities, and nostalgia for the good old days, while continuing to explore the creative formats of past campaigns. All these factors helped the videos cut through the online clutter and grab consumers' eyeballs.

The list is presented in alphabetical order, and these top 10 videos were determined in no particular order by an algorithm that factors in watch time, organic views, paid views, and audience retention.

1. Astro Malaysia