Vistar Media Hero 2024
marketing interactive

Oath names APAC lead Rose Tsou to newly expanded role

share on

Oath, the media technology company and a division of Verizon, has appointed Rose Tsou (pictured) to an expanded role as head of international. In her new role, Tsou will drive the strategic direction of the business across APAC, EMEA and LatAm. She is currently head of Oath, APAC, during which she managed its businesses in Japan, Hong Kong, Taiwan, Southeast Asia, India and Australia, New Zealand.The new role will also see the current leadership teams across all three regions roll up into Tsou's organisation, to drive deeper growth and momentum in non US markets. This will be done by pursuing strategic opportunities and partnerships internationally as well as increasing collaboration across the three regions.According to the press statement, Tsou has extensive experience driving gross across the diverse markets in APAC, including establishing Yahoo as a brand synonymous with the internet in Taiwan. Following Verizon’s acquisition of Yahoo and its integration with AOL, Tsou was entrusted with leading Oath’s combined APAC operations.

share on

Follow us on our Telegram channel for the latest updates in the marketing and advertising scene.
Follow

Free newsletter

Get the daily lowdown on Asia's top marketing stories.

We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development – for free.

subscribe now open in new window