In The Spotlight
Coming with the tagline "Your online store solution from a mobile phone”, the TVC explains how Boutir’s mobile interface can address merchants’ pain points related to setting up an online shop.
"Deliveroo (Hong Kong) has opened up more work for riders to help meet the rising demand due to work-from-home conditions and provide flexible work and attractive earnings at this difficult time for many."
Taking home the coveted overall Best of Show - Campaign, and Best of Show - Agency titles were Hong Kong Disneyland's Ant-Man and The Wasp: Nano Battle! – Calling Heroes of All Ages, and ANON.
To promote the app "yuu", Dairy Farm Group has invited singer George Lam and his son Alex Lam to star in a series of ads which will be rolled out soon.
The campaign aims at projecting optimism and confidence in Hong Kong’s future success as well as HSBC’s commitment to playing its full part in supporting individuals, businesses, and the community.
The company has conducted social listening to find out the common discussions and myths among Hongkongers before creating the campaign.
We talk to a marketer, an event producer, and two agency practitioners about their views on the future of events and experiential marketing.
A number of new exclusive features were launched on the MoneyBack app to reward members in a creative way.
Hang Lung Properties leverages innovative ideas and social media technologies to develop Hong Kong’s first coupon management system.
For anyone who decides to take a step further on your online business, here are some award-winning strategies to master an e-commerce marketing campaign.
“Before streaming platforms, it was near impossible to practically and affordably sample new music the way we do now. And this makes streaming platforms a useful tool for creative inspiration, one that we should all probably use more.”