Quanery enables marketers and agencies to refine digital strategies with complete organic keyword and page data

The spotlight of the campaign was – a first of its kind – offline, six-hour-long LoL competition held in Hong Kong’s Harbour City, performed in partnership with Yahoo.

With aims to drive awareness of the latest product launch, whilst boosting brand exposure and driving sales, a mobile gaming strategy was taken.

By selecting the right platform to amplify its branding and by preaching to the right target audience, the campaign delivered more than 14 million impressions in just two and a half months.

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