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Home Credit Indonesia delves into AI with FPT Smart Cloud partnership

Home Credit Indonesia delves into AI with FPT Smart Cloud partnership

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Tech-based financing company, Home Credit Indonesia has partnered with FPT Smart Cloud, an AI solutions provider and cloud services from Vietnam in an official strategic partnership for AI development.

This collaboration, according to Home Credit, marks the beginning of an alliance focused on the application of AI technology within its operations, enabling the company to leverage FPT Smart Cloud's expertise in AI solutions to enhance its services in the finance industry.

Established in 2013, Home Credit Indonesia has since expanded across the country. By integrating its operations across both online and offline platforms, the firm aims to ensure that its services are accessible to its customers. 

Don't miss: Lazada unveils new eCommerce AI chatbot LazzieChat

Its market leadership is underpinned by a robust commitment to innovation, embracing next-generation technologies to enhance its offerings and deliver value to the customers. By joining forces with FPT Smart Cloud, the financial services company aims to use the advanced AI offerings and expertise to elevate services, enhance operational efficiency, and deliver unparalleled customer experiences.

The crux of the partnership is the AI Chatbot project, which aims to revolutionise customer interactions and support services. The AI Chatbot showcases linguistic comprehension, enabling it to understand and respond to customer inquiries in multiple languages, particularly, Bahasa, the local language.

Additionally, it provides personalised assistance in multiple touchpoints, answers customer queries instantly, and broadcasts promotions to Home Credit Indonesia's valued members. The AI Chatbot project serves as a stepping-stone towards a future where customers effortlessly access self-service options, allowing them to retrieve account information and perform various transactions at their convenience. This self-service functionality aims to empower customers, reduce dependency on human intervention, and enhance operational efficiency for Home Credit Indonesia.

To bolster its AI capabilities with a focus on linguistic accuracy and high-quality performance, FPT Smart Cloud has collaborated with the Informatics & Business Institute Darmajaya in Indonesia to develop language processing engines for both text and voice, tailored specifically for Bahasa Indonesia.

Le Hong Viet, CEO of FPT Smart Cloud, highlighted that FPT.AI, which was developed and nurtured by FPT Smart Cloud, has a global vision to harness the power of natural language processing to address challenges faced by businesses worldwide. “Indonesia, being a market full of potential, has been a priority for us. Through this collaboration with Home Credit Indonesia, we aim to create lasting value and drive digital transformation in the financial sector. Meanwhile, by leveraging FPT.AI solutions, Home Credit Indonesia gains a competitive advantage in the fiercely competitive market of Indonesian financial services,” he added.

"As a customer-centric organisation, Home Credit Indonesia is committed to constantly enhancing the experience for our valued customers. This partnership with FPT Smart Cloud marks a new milestone in our journey to leverage advanced technology and innovation to serve our customers better, and part of the landscape enhancement towards delivering automation everywhere in the company. The implementation of AI technology will significantly enhance the speed and efficiency of our customer service, ensuring that our customers receive prompt assistance and a seamless experience across various touchpoints. Thus, we open up various possibilities for our customers to use our services," said Yusron Anas, chief information officer of Home Credit Indonesia.

MARKETING-INTERACTIVE has reached out for more information. 

Along with Home Credit Indonesia, Lazada Group has also been boosting its AI capabilities. For instance, it revealed LazzieChat, an eCommerce AI chatbot powered by OpenAI’s ChatGPT technology in Microsoft’s Azure OpenAI Service to provide a more personalised shopping experience for its customers. LazzieChat, the first of its kind in Southeast Asia, answers a user’s shopping queries and act as a personal shopper by offering personalised suggestions and product recommendations based on a user’s queries.

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