Hitachi Vantara names Monica Kumar as new CMO

Hitachi Vantara, the modern infrastructure, data management and digital solutions subsidiary of Hitachi, has appointed Monica Kumar (pictured) as its new chief marketing officer at the organisation, effective immediately. She reports directly to the company's chief executive officer Gajen Kandiah.

Kumar has more than 20 years of enterprise software and services experience including product marketing, partner marketing, and technical marketing to database and cloud marketing. She will lead the global marketing of Hitachi Vantara, focusing on growth and go-to-market strategies that spotlight how Hitachi Vantara is the trusted partner for achieving business, transformation, and sustainability objectives.

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“As a company, Hitachi Vantara has some incredible stories to tell,” said Kumar. “I am excited and honored to have the opportunity to help showcase not only the solutions, capabilities, and accomplishments of Hitachi Vantara, but the tremendous power of Hitachi and the opportunities it opens for our customers and partners today and tomorrow."

Prior to her new position, Kumar was most recently the senior vice president, global marketing and cloud GTM at Nutanix. During her tenure at Nutanix, she led the simplification of a complex product and solutions strategy, and the scaling and transformation for a US$1 billion over cloud portfolio.

Prior to Nutanix, Kumar spent more than 20 years at Oracle, serving in a wide variety of roles, most notably as the CMO of Oracle Database business. She was responsible for the company’s self-driving autonomous database cloud narrative and leading Oracle’s data management portfolio transformation to cloud and SaaS. An advocate for diversity, equity, and inclusion and a champion for her community, Kumar also works with several non-profit organisations including serving on the board of directors for Watermark and City Year Silicon Valley/San Jose and is a Founding Circle Member of Neythri.

“Great companies are those who can find a way to articulate their value and differentiate themselves in the midst of difficult macroeconomic, geopolitical, or competitive market conditions. Of course, to do so requires a best-in-class marketing organisation that can cut through the noise and the uncertainty to clearly, simply, and succinctly tell its story and spotlight customer, partner, and employee value,” said Kandiah.

“Known to be a fiercely focused, results-driven leader and champion for her customers and partners, I am confident that Kumar can help Hitachi Vantara shine an even brighter light on who we are, what we stand for, and how we can uniquely help organisations achieve their business, transformation, and sustainability objectives,” Kandiah added. 

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