Gushcloud signs new slew of regional talent

Global creator and IP management and licensing company Gushcloud International has signed a total of 27 exclusive talents in five countries for the first half of the year, further boosting its leadership in the Southeast Asian creator economy.

The regional talent roster now adds 10 creators from Indonesia with two who are based in Malaysia, nine from the Philippines, and three each from Singapore and Thailand. These creators are active on different social media platforms such as Instagram, TikTok, YouTube, and X (formerly Twitter), bringing diverse content to their audience ranging from lifestyle and fashion to comedy, food, travel, and advocacies.

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“We are excited to officially welcome the new members to our Gushcloud talent agency family. These young creators are brimming with creativity, collaboration, and energy. More importantly, they harness their influence to drive positive change within their social media fans, which perfectly aligns with Gushcloud’s mission of creating positive influence for future generations," said Nirote (May) Chaweewannakorn, head of talent in Southeast Asia and country director of Thailand, Gushcloud International.

"We are thankful for their trust in Gushcloud and we can’t wait to start developing content and securing brand deals for them,” Nirote added.

Here are the familiar and fresh faces of the new talents signed with Gushcloud:

INDONESIA

• Belvadera (@beldavevara): Beauty and fashion influencer

• Marcell Darwin (@marcelldarwin): Actor

• Ricko Putra Ramli (@rickoramli): Fitness enthusiast

• Florean Augustina (@florean_augustina): Content creator

• Jason Lie (@jason_lie): Lifestyle influencer

• Jonathan Lie (@jonathan_lie): Digital content creator

• Abun Sungkar (@abunsungkar): Fashion and lifestyle influencer

• Xaviera Putri (@xavieraputri): Beauty influencer

• Dita Kerang (@ditakerang): Fashion enthusiast

• Sephora (@sephora): Content creator

MALAYSIA



• Natasya Nazreen (@natasya_nazreen): Fashion and beauty influencer

• Khairul Hakimin (@khairulhakimin): Lifestyle and food content creator

PHILIPPINES

• Apple David (@apppledavid): Host and sportscaster

• Rio Mizu (@riomizu): Beauty and fashion influencer

• Pattie Paraiso (@pattieparaiso): Lifestyle content creator and Gamer

• Keona Lozada (@keonalozada_): Fashion and beauty influencer

• Will Devaughn (@willdevaughn): Actor and content creator

• Vanessa Lavadia (Bunny) (@alwaysthefunnygirl): Comedian and lifestyle influencer

• Katrice Kierulf (@katricekierulf): Fitness enthusiast and model

• Angel Grace America (@angelgrace.america): Beauty and fashion influencer

• Hannah Maxine Cruz (@hannahmaxinecruz): History buff and host

SINGAPORE

• Esther Rachel Lai (@estherrachel_lai): Lifestyle and travel enthusiast

• Yan Kay Kay (@yankaykay): Content creator and beauty influencer

• Cheryl Chin (@cheryl_chin): Lifestyle and fashion influencer

THAILAND

• Tarnutsuda (@tarnutsuda): Beauty and lifestyle influencer

• Nnanaeeee (@nnanaeeee): Comedian and content creator

• Poonchuu (@poonchuuu): Fashion and lifestyle influencer

Social media users in Southeast Asia have continued to top digital engagement including time spent online, mobile internet usage, and mobile app usage, according to 'The e-Conomy SEA 2023' report by Google, Temasek and Bain & Company.

Gushcloud also revealed that it secured 14 exclusive talent deals with creators across its markets in the Philippines, Indonesia and Thailand earlier in January this year.

The move aims to strengthen Gushcloud’s position in the Southeast Asian creator economy, according to a statement by the company.

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