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These spooky posts by brands in Singapore were all the rage for Halloween

These spooky posts by brands in Singapore were all the rage for Halloween

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As we dress to scare, navigate haunted houses and attend costume parties, it's become evident that more people in Singapore are embracing the Western tradition of going all out for Halloween.

In tandem with the increased consumer interest, brands are also finding interesting ways to capitalise on the fun with spooky social media posts and activations. 

From eyewear company Lenskart to Singapore’s Ministry of Transport, here are some of MARKETING-INTERACTIVE’s favourite social media activations this Halloween.

Don't miss: CapitaLand Westgate rolls out Halloween-themed GIF stickers on Instagram

1. CapitaStar Singapore

2. Lenskart

3. Ministry of Transport Singapore

4. Parkway Parade

5. Playstation Asia

6. PUB

7. Tower Transit


Related articles:
National Day campaigns and activations we loved in 2023
Coldplay comes to Asia: Quick thinking brands joining in on the fun
Halloween special: Industry players in HK recall their horrifying encounters

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