Prestige MY apologises for 'cultural appropriation' in 2023 ball theme

Luxury publication Prestige Malaysia has apologised after the theme for its annual ball came under fire for "cultural appropriation". 

The theme the publication chose was 'I dream of India' and guests showed up dressed in costumes inspired by the Indian culture. Prestige explained that its intention was to celebrate the "rich cultural tapestry and diversity of Malaysia. 

"The occasion was curated and designed to showcase the beauty and diversity of Indian tradition, particularly inspired by the festive spirit of Deepavali."

Don't miss: Tealive rubbishes claims of racism following TikTok controversy

Unfortunately, netizens called the publication out for the theme noting that there was a clear lack of Indian representation at the event and with some accusing them of cultural appropriation.

"In light of recent feedback, we wanted to acknowledge the valid concerns raised," it said in a statement posted to Instagram. "The feedback does not reflect the culture we have built to maintain across our company, that spans across five countries with over 15 nationalities. 

Prestige also addressed claims that Indians were not present at the event by saying that there were in fact members of the Indian community in attendance but that they were not captured in event coverage. 

"We apologise and remain committed to educating ourselves, fostering cultural awareness, and ensuring our future endeavors uphold the principles of respect and inclusivity," it added. 

Many brands in Malaysia have come under fire for racism this year. Recently, Tealive rubbishes claims of racism following TikTok controversy for accusing the beverage brand of being racist.

The TikToker in question, Harneesh Kaur, took to the social media platform to share details of the incident where she was turned away from job openings on the account of the brand only hiring Malays.

“It took me a few good seconds to process what I’d just heard and I replied saying, ‘Excuse me sorry, I thought I heard wrong’, and she repeated saying ‘orang Melayu sahaja’ (Malays only),” Kaur said. Bryan Loo, CEO of Loob holdings told A+M that Tealive adopts equal opportunity policy for all talent recruitment, retention and career advancement.

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