Tourism Malaysia gets citizens' creative juices flowing with MV contest

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Tourism Malaysia is organising a Tourism Music Video Contest during the Movement Control Order (MCO) period, offering citizens an opportunity to unleash their creativity in promoting Malaysian tourism from the comforts of their homes.

The goal of the contest is to encourage Malaysians to participate in promoting domestic tourism using social media. Each music video made must include either the "Cuti-Cuti Malaysia" or "Visit Truly Asia Malaysia" song which can be downloaded from Tourism Malaysia's website. Participants can enter as individuals or in groups where they have the options to sing, play musical instruments or perform a short sketch.

Tourism Malaysia is offering three winners full-board tour packages and the winners will also get to pick their destination of choice within Malaysia. Minister of Tourism, Arts and Culture, Nancy Shukri, said while promoting Malaysia, participants also get to demonstrate their talents and creativity utilising a digital platform which has wider coverage. Separately just yesterday, Prime Minister Muhyiddin Yassin announced that the MCO has been extended for the third time from 28 April to 12 May.

The Ministry of Tourism, Arts and Culture (MOTAC) axed its Visit Malaysia Campaign 2020 (VM2020) in March this year, days after the government first announced the MCO. Shortly after, it introduced a new tourism campaign to replace VM2020, which will reinforce the "Malaysia, Truly Asia" brand and highlight the unique experiences available in the country. Nancy said then that the latest effort is expected to boost the competitiveness and sustainability of Malaysia's tourism industry, while ensuring its inclusivity.

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