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Take care of your mental health in new activation by Suria KLCC

Take care of your mental health in new activation by Suria KLCC

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Malaysian shopping destination Suria KLCC has turned the spotlight on the significance of self-care in commemoration of World Mental Health Day.

Spanning 10 days until 15 October, the campaign is building on the successes of the 2021 and 2022 mental health campaigns that Suria KLCC created in dedication to its long-standing efforts in supporting this important cause.

Don't miss: Suria KLCC to redevelop Alamanda Shopping Mall to enhance retail experience

In line with the World Federation for Mental Health's theme, 'Mental health is a universal human right', this year's campaign by Suria KLCC pivots around the theme of self-care. The tagline, "Your Mind, Your Journey", aims to underscore the paramount importance of emotional, physical, and social well-being in overall mental health.

The mall’s Centre Court will serve as the hub of this campaign, offering a myriad of engaging and interactive activities supported by Suria KLCC's valued tenants and partners. The mall is continuing its collaboration with esteemed NGOs such as the Green Ribbon Group, Malaysian Mental Health Association, Befrienders KL, Mental Illness Awareness Support Association, and the newly onboarded Nyawa Organisation.

The sale of the 'Suria Ribbon Pin' will remain a focal point for fundraising, with all proceeds contributing to the cause.

Andrew Brien, CEO of Suria KLCC, said, "This campaign reflects our commitment to nurturing not only the physical but also the emotional and social well-being of our community. ‘Your Mind, Your Journey’ is an invitation to embark on a path of self-discovery and care."

This year, the space will be divided into three zones, which are "Physical and Spiritual", "Emotional and Mental", and "Social and Leisure". Each zone is designed to cater to specific aspects of self-care, offering visitors dedicated professionals and activities for holistic well-being.

In the ‘Physical and Spiritual’ zone, Babel, an established gym and wellness sanctuary, is leading fitness and meditation sessions to foster physical well-being and mindfulness. Babel also holds activities in the park, encouraging visitors to reconnect with nature.

Completing this self-care zone are beauty workshops and makeovers conducted by esteemed beauty partners. The ‘Emotional & Mental’ zone provides professional support through clinics, talks, and consultations facilitated by NGOs, ensuring individuals have access to expert guidance and assistance.

The space is filled with uplifting messages as well as helpful facts to promote emotional well-being. This zone also features an immersive calming room for mental relaxation and serenity.

The 'Social & Leisure' zone promises fun and engaging activities for visitors, fostering bonds and creating joyful experiences through crafting, painting, journaling, and group participation. Following this, a mental health and self-care dialogue took place, featuring speakers such as celebrity mental health advocate Che Puan Sarimah Ibrahim and HELP University Psychology Department Associate Professor, Dr Eugene Tee.

Throughout this campaign, Heritouch Gallery will be showcasing artwork that revolves around the themes of reflection, healing, and the expression of emotions through art.

Meanwhile, The Body Shop will be organising calming hand-pampering sessions every day at 5.30 pm. On October 14, Estée Lauder will join in by hosting a health talk and makeover session. With a legacy of over three decades in championing breast cancer awareness, Estée Lauder aims to shine a light on this disease and the profound impact it has on mental health.

Join #PRAsia on 2 November in Singapore and 8 November in Malaysia, connecting 100+ PR and communication leaders worldwide to share ideas, forge partnerships, and unlock endless possibilities.

Related articles:
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