Watsons and ClimatePartner join forces to fight against climate change

In celebration of Earth Day this April, Watsons, the flagship health and beauty brand of AS Watson, has expanded its partnership with ClimatePartner to enhance its carbon compensation initiative. For every purchase of selected Watsons Sustainable Choice products, the brand aims to offset over 4,000 tons of carbon dioxide emissions.

To meet the growing customer demand for sustainable choices products, Watsons launched its carbon compensation initiative with ClimatePartner in 2023, initially featuring seven product ranges. Now, this effort is expanding to include 30 product ranges, further advancing its commitment to sustainability. The initiative is launched at Watsons O+O (offline plus online) stores throughout Hong Kong, Malaysia, the Philippines, Taiwan, Thailand, Singapore, Vietnam, Indonesia, Turkey, and GCC markets.

Watsons is committed to offering more sustainable products while ensuring that every purchase makes a meaningful and impactful difference. In addition to ongoing reforestation efforts in Rimba Raya, Indonesia, Watsons is focusing on crucial afforestation in Dingxi, Mainland China — an area affected by desertification, droughts, and severe soil erosion. This initiative involves planting native tree species, selected for their resilience in semi-arid conditions, with the goal of transforming degraded farmland into thriving forests.

Beyond environmental benefits, the initiative creates employment opportunities for local residents in tree planting and forest maintenance, with a significant portion of roles filled by women, promoting gender equity and empowering local communities.

"Inspiring customers to choose sustainable choices products is a vital step towards combating climate change and preserving the biodiversity that sustains us all. Together, we can create a ripple effect of positive change, shaping a brighter, greener future for generations to come. This Earth Day marks another significant milestone in Watsons’ journey toward climate action, empowering customers to look good. Do good. Feel great," said Watsons.

MARKETING-INTERACTIVE has reached out to Watsons for more information. 

Most recently, Watsons Malaysia launched its Naturals by Watsons pop-up café, an immersive campaign aimed at promoting sustainable beauty and eco-conscious living. 

The pop-up celebrates the relaunch of the Naturals by Watsons range, now 100% vegan, dermatologically tested, and made with over 95% natural-origin ingredients. The packaging uses 100% recycled ocean-bound plastic, with some products featuring 60% certified sustainable palm oil, reinforcing Watsons' commitment to beauty and the planet.

Held from 25 March to 28 April in Bukit Bintang, the initiative offers customers a unique lifestyle experience that goes beyond just retail, featuring refill stations, educational workshops, exclusive promotions and sustainability-focused activities. 

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