PHD Philippines appoints new MD

PHD Philippines has appointed Jam De Guzman (pictured) as MD to elevate business growth, strengthen network partnerships, and enhance client servicing operations. He will to Mary Buenaventura, CEO of Omnicom Media Group Philippines and assume his new role immediately.

De Guzman brings two decades of media and advertising experience to the agency and has previously taken on senior leadership roles in Publicis Media, dentsu International, and IPG Mediabrands. During his time in these agencies, he has built a reputation for producing innovative capabilities, delivering commercial growth, and driving transformative solutions for clients. In addition to his industry portfolio, he has played a role in shaping the advertising and communications landscape.

De Guzman's client portfolio spans a myriad of industries and brands, including telecoms, banking, real estate, automotive, apparel, FMCG, beverages, online platforms, and government. MARKETING-INTERACTIVE has reached out to PHD Philippines for further information.

Buenaventura added that De Guzman is a leader with a track record of driving growth for clients. His expertise in delivering value across a spectrum of media services and his strategic business sense are assets to the team.

"I am delighted to welcome De Guzman to the PHD family, and I am confident that he will continue to build on what PHD Philippines has already achieved and move the agency forward in its next era of growth,” she said.

Separately in Hong Kong, Omnicom Media Group appointed Helen Cheung to the newly created role of managing director beginning August. The position aims to reflect the agency's growth having won the L’Oréal account earlier this year. Cheung is currently responsible for managing and overseeing the L'Oréal local account, delivering multi-dimensional solutions.
 
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