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Havas Group Indonesia bolsters strategy team

Havas Group Indonesia bolsters strategy team

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Havas Group Indonesia has appointed Sumit Kanungo as group strategy director. In this role, Kanungo (pictured) will lead the growth strategy for the group and report to Satyajit Sen, CEO of Havas Group Indonesia and Charu Aggarwal, chief strategy officer for SEA and India.

Kanungo joins the agency with over two decades of experience in strategic planning and buying, he has launched and built large brands across various categories such as F&B, personal care, homecare, healthcare and fintech. Across his career he has led multi-location teams and managed blue-chip clients working at Starcom Mediavest Group, Crest (Platinum Advertising), Lintas Media Group, Emami, and Mediaedge: CIA (MEC) India to name a few.

“We are thrilled to have Kanungo join our team. He brings strong strategy and insight that will guide Havas Indonesia in determining the most meaningful media mixes for our clients,” said Sen, CEO of Havas Group Indonesia. “Kanungo’s background will help us continue delivering sound strategies and identifying ways to elevate our clients’ brand presence in Indonesia.

Aggarwal added: “At Havas we are all about creating a meaningful difference across businesses, brands and people. Tapping into the trends of tomorrow with proprietary studies such as Prosumers and Meaningful brands, Kanungo will blend our intelligence toolbox with the cultural nuances in Indonesia to deliver MX experiences that resonate with consumers and deliver business results.”

“I am excited to join the Havas Indonesia team to continue evolving Havas’ unique offerings that will bring benefits to our existing and prospective clients,” said Kanungo. “With the rapid digital transformation across the globe, strategy and insight will provide the pathway to success. Finding ways to connect people and brands in a meaningful way is now more important than ever.”

Kanungo joins the agency with over two decades of experience in strategic planning and buying, he has launched and built large brands across various categories such as F&B, personal care, homecare, healthcare and fintech. Across his career he has led multi-location teams and managed blue-chip clients working at Starcom Mediavest Group, Crest (Platinum Advertising), Lintas Media Group, Emami, and Mediaedge: CIA (MEC) India to name a few.

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