MARKies 2025 Singapore
marketing interactive vistar media vistar media
Carro enters HK market with acquisition of used car platform Beyond Cars

Carro enters HK market with acquisition of used car platform Beyond Cars

share on

Carro, Southeast Asia’s online used car platform, has expanded into Hong Kong with the acquisition of Beyond Cars, a used car platform in Hong Kong.  

This comes as Carro saw huge potential in Hong Kong in the coming years, and a huge demand and hype in electric vehicles (EVs), partially driven by the government waivers and its pledge that the registration of petrol cars, including hybrids, will not be accepted from 2035. 

Carro Co-Founder and Group CEO Aaron Tan, said: “Beyond Cars is one of the rare and leading players leveraging eCommerce channels and technology in Hong Kong’s used car market – already we're definitely seeing a shared strategy and alignment in business goals.”  

“The high penetration of EVs in Hong Kong will enable us to further enhance our pricing algorithms and provide end-to-end solutions tailored to EVs,” said Tan. “With an already strong relationship with multiple global EV manufacturers and the capabilities to inspect, service and maintain vehicles, we also want to take our expertise to Hong Kong and become a trusted choice for consumers who are looking for pre-owned EVs that are As Good As New.” 

Upon the acquisition, Carro will work towards expanding Beyond Cars’ network of partnerships, and further develop ancillary services across insurtech, financing and aftersales in Hong Kong. 

Beyond Cars’ co-founder and CEO Garry Yu and COO Luke Yip will continue to helm the business with the team in Hong Kong, and integrate Carro’s data-driven platform and its full-suite tech, including proprietary technologies and AI capabilities across pricing, inventory management, and inspection process. 

Yu will report directly to Fong Hon Sum, Carro CEO of International Marketplace.  

“We have our sights set on big things in Hong Kong - beyond buying and selling cars,” said Tan. “With Carro’s strong expertise in automotive technology and Beyond Cars’ wide network and trusted reputation in Hong Kong, I have no doubt that we can scale operations and take the brand to new heights.”  

Meanwhile, Yu said, “Since our launch in 2016, our mission has always been to give our customers a seamless and transparent car-buying and selling experience. With Carro in the mix, I am sure we’ll be able to 

Founded in 2016, Beyond Cars has grown to become an ecosystem providing an end-to-end journey for those looking to buy or sell their cars, complete with consignment services, dealer financing, hire-purchase financing and insurance services.  

The company has been profitable for three years, and Carro is looking to accelerate its growth, with an expected over 50% compound annual growth rate (CAGR), in the next three years.  

With Hong Kong under its belt, Carro is now present in a total of seven markets, including Singapore, Malaysia, Indonesia, Thailand, Japan, and Taiwan.  

Related articles:

Carro picks REDHILL as PR partner for three markets
Carro partners Shootsta to create video content across Asia

share on

Follow us on our Telegram channel for the latest updates in the marketing and advertising scene.
Follow

Free newsletter

Get the daily lowdown on Asia's top marketing stories.

We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development – for free.

subscribe now open in new window