Audi SG gives potential customers sweet treat with Burnt Ends tie-up

Luxury car brand Audi Singapore has partnered with Burnt Ends Bakery to let members of public get up close and personal with its latest additions to its e-tron range.  Through this strategic partnership, Audi Singapore and Burnt Ends Bakery has unveiled an activation for a limited time period where customers can experience first-hand the performance and driveability of the Audi Q4 e-tron through on-site test drives at the bakery, located at Dempsey Road.

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The activation, according to the car brand in a statement seen by MARKETING-INTERACTIVE "reinforces Audi Singapore's commitment to connecting with customers where they are, at various lifestyle destinations across the island". After their test drives, customers will receive a SG$20 Burnt Ends Bakery voucher. 

MARKETING-INTERACTIVE has reached out to Audi Singapore for more information. 

Audi is not the only car brand ramping up its electric vehicle (EV) range. Earlier in April, Volkswagen Group Singapore exclusively launched and previewed its range of electric cars across Volkswagen, Škoda and CUPRA to the little red dot. 

Titled "Volkswagen Electric City", the milestone event aligns with the brand's global commitment to sustainability through electrification technology. The commitment also extends to education about greener technologies in vehicles to empower consumers to make informed decisions. The multi-brand event featured the latest electric vehicle launches and previews for Volkswagen, Škoda and CUPRA.

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