VMLY&R Thailand names Anuwat Nitipanont creative chief

VMLY&R has appointed Anuwat Nitipanont as chief creative officer based in Thailand. Nitipanont (pictured) reports directly to Yupin Muntzing, CEO of VMLY&R Thailand, and joins a regional team of creative leaders headed up by Valerie Madon, chief creative officer Asia.

According to the agency, Nitipanont has a reputation for creating innovative brand experiences. He is renowned for notable works that aim to find new, simple solutions for brands, people, and society. He was most recently chief creative officer at BBDO Bangkok and has also worked at OgilvyOne and MRM. 

Nitipanont said through what he has learnt across multiple disciplines, he truly believes that creativity together with technology and data, inspire and augment the power of business solutions. "VMLY&R is great fit with my beliefs, being an agency that creates connected brands by harnessing creativity, technology, and culture," he added.

Muntzing added that the agency has always prided itself in its creative strength. "With Nitipanont as chief creative officer, our amazing creative team now has a leader to inspire them further, driving effective and innovative works. He perfectly complements our exciting agency model combining brand experience, customer experience and commerce," he added.

Madon also said that Nitipanont's track record speaks for itself, but his industry contribution is even more telling. "Judging at awards, mentoring young talent, and his commitment to programmes like Cannes Young Lions are all about celebrating and nurturing the future of creativity - values we hold very dear here at VMLY&R," she explained.