Unveiling the Marketing Excellence Awards Philippines 2023 shortlist
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The list of finalists has been officially launched on the Marketing Excellence Awards Philippines website, now readily accessible for your perusal. In its third iteration, the awards continue to celebrate the nation's outstanding campaigns and remarkable talents that have showcased their brilliance, innovation, and resilience amidst the challenges of the past year.
In response to valuable feedback from the previous year and in recognition of the field's dynamic evolution, seven new categories have been introduced, such as 'Excellence in Anniversary Marketing Year' and 'Excellence in Interactive Marketing / AR & VR.'. This has brought the grand total of categories to 42 where the finalists will contend for the gold, silver, and bronze trophies, with the ultimate honour of "Marketer of the Year" awaiting the highest achiever across all categories.
Our esteemed panel of judges, consisting of 15 accomplished client-side marketing professionals, meticulously evaluated the entries in each category to ensure a fair and rigorous selection process.
"This year's entries for the Marketing Excellence Awards were truly exceptional, showcasing a standard of quality and innovation that was both inspiring and remarkable," said Gian Leiroy O. Reyes, vice president of marketing of KMC Solutions. "The adept utilisation of an omnichannel approach, seamlessly integrating research, digital, and traditional marketing strategies, demonstrated a deep understanding of today's dynamic marketing landscape, setting a new standard for excellence in our industry.”
"It was very refreshing to see the creativity from our Filipino marketers despite the economic turns faced by the world today. This proves that when looking beyond the box, you don’t need a fancier ribbon. Overall, I was happy to see my colleagues continue to elevate brands one idea at a time,” added Michael Ryan Miranda, cluster head for QHSSE, marketing and communications (Philippines-Indonesia Cluster) of Schenker Philippines.
Additionally, Agbayani P. Pingol II, head of digital marketing of Security Bank Philippines noted that the diversity of entries in this year's Marketing Excellence awards show that you don't necessarily need to be from a big company or have an established ad agency to do a kick-ass marketing campaign. "All you need is creativity and the willingness to harness the power of modern marketing tools,” he said.
Curious to discover who left our esteemed judges impressed? Meet the finalists of the Marketing Excellence Awards 2023 Philippines!
Speak to our project managers for more info about awards packages:
Bianca Mariz
Regional Project Manager
Tel: +65 6692 9031 Ext 821
Mobile: +63 9171620568
Email: biancam@marketing-interactive.com
Leshka de Leon
Regional Project Manager
Tel: +65 6692 9031 Ext 816
Mobile: +63 9550491519
Email: leshkadl@marketing-interactive.com
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