Times Square celebrates Christmas in HK with BLACKPINK wonderland

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With Christmas approaching, Times Square Hong Kong has transformed into a pink Christmas paradise, featuring its open piazza as a pink snowy "BLACKPINK the game" (BPTG) Christmas village.

BPTG is a mobile game that offers players a fun puzzle experience combined with business simulation elements, developed based on the Korean girl group BLACKPINK. It allows players to take on the role of a producer for the group.

Running until 1 January 2025, the BPTG-themed Christmas village features a 6.5-metre-tall Christmas tree made with reflective heart decorations, designed to fill the air with sparkles of love and excitement. In front of the tree, BLACKPINK’s avatars are dressed in festive Christmas outfits.

Beside the Christmas tree, visitors can board a retro-style "Pink express" decorated with black and pink heart-shaped patterns and featuring BPTG elements throughout the cabin.

Opposite the "Pink express" is the "Melody in pink Christmas record store," inspired by a record player design. It features a giant vinyl on top, two round windows with large pink hearts at the center, and illuminated hearts in each corner.

Enhancing this vintage-style record store is a pink lamppost and a pink headset, all designed to immerse visitors in the sense of endless love and passion. Visitors can also send love to their loved ones from the "Love letter lounge," which features a mirror adorned with pink hearts and a retro telephone booth.

In addition to the installations, visitors can take the escalator decorated with elements from "BLACKPINK the Game" to the atrium of the mall, where they will find a pop-up store inspired by vintage cassette tapes. This Christmas pop-up store features the iconic black and pink, featuring Hong Kong's first launch of "BPTG" merchandise. Visitors who make a purchase at the pop-up store can take a photo at the dice-shaped photo booth.