MARKETING-INTERACTIVE takes flagship MARKies Awards to Australia

MARKETING-INTERACTIVE, a leading publisher of marketing and advertising news in Asia, is thrilled to announce the arrival of the MARKies Awards in Australia. With a rich 15-year history of celebrating outstanding achievements in the marketing and advertising industry across Asia, the MARKies Awards sets itself apart through its unique approach to recognising excellence.

The MARKies Awards stands out as the only awards program in its class that is 100% judged by senior client-side marketers. This distinctive feature allows participants to gain unparalleled insights into the perspectives of the end user, providing an accurate reflection of their performance in the eyes of those they aim to engage.

With 36 enterable categories, the MARKies Awards encompasses both creative and effectiveness accolades. The program is divided into two sets of categories, with one dedicated to celebrating the industry's most innovative creative ideas and the other highlighting the best executions and utilisation of media. This comprehensive approach ensures that all aspects of marketing and advertising excellence are duly recognised and honored.

Participating agencies will have the opportunity to compete for Gold, Silver, and Bronze trophies, symbolising their excellence in various categories. Additionally, the top performers across all relevant categories will be bestowed with the highly coveted titles of Overall Creative Idea and Overall Media Usage, respectively.

Past winners of the Overall MARKies across the awards’ Asia editions include DDB, Dentsu, Havas, Leo Burnett, Mindshare, Ogilvy, OMD, Publicis and TBWA.

Rezwana Manjur, editor-in-chief of MARKETING-INTERACTIVE, expressed her excitement about bringing the MARKies Awards to Australia. She said, "We are thrilled to introduce the MARKies Awards to the Australian market. As the only awards program entirely judged by senior client-side marketers, the MARKies provides a unique perspective on agency excellence. It offers a valuable platform for agencies to truly understand how their work resonates with their target audience, and for clients to recognise and celebrate outstanding achievements in the industry."

The MARKies Awards represent a significant milestone in the Australian marketing and advertising landscape, promising to inspire agencies, recognise their exceptional work, and foster excellence across the industry.

For more information about the MARKies Awards, including submission guidelines and key dates, please click here.

For media inquiries, please contact:
Soren Beaulieu
Regional Content & Strategy Director
Lighthouse Independent Media Pte. Ltd.
sorenb@marketing-interactive.com
+65 6423 0329

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