PRMMS joins as platinum sponsor at the Loyalty & Engagement Awards 2022

MARKETING-INTERACTIVE is proud to announce PRMMS as the platinum sponsor of its Loyalty & Engagement Awards 2022.

The Loyalty & Engagement Awards 2022 is the only event in the Asia Pacific region focusing completely on customer loyalty and engagement.

The event seeks to recognise and celebrate the best loyalty and engagement campaigns designed to attract, retain, and appreciate an organisation’s biggest advocates – their customers and their people. Entries are sought from across South Asia, Southeast Asia, and ANZ regions.

The loyalty and relationship marketing ecosystem in Asia Pacific has been evolving in the past few years, and many businesses have realised that investments made in loyalty and relationship marketing ecosystems earlier have proved to be a great strategic asset.

A well-thought out loyalty programme enables an organisation to better connect, communicate, and interact with their customers and partners, and remain sustainable and progressive.

Meanwhile, in the past few years, Asia Pacific consumers have adopted digitalisation at speeds never seen before. This has created new opportunities for loyalty and relationship marketing ecosystems to accelerate digitalisation to provide customers with a seamless experience, enabling companies to serve better and grow together.

“We are privileged and honoured to be the sole platinum sponsor for the Loyalty & Engagement Awards 2022,” said JB Ray, CEO of PRM Marketing Services.

“This is also a demonstration of our commitment to Loyalty & Engagement Awards year after year. We have been participating in MARKETING-INTERACTIVE’s annual events since 2013 and we are impressed with the way Loyalty & Engagement Awards has grown over the years to now become one of the most sought-after platforms of recognition by brands and agencies.

“Undoubtedly, the Loyalty & Engagement Awards plays a significant role in shaping the future of loyalty and relationship marketing ecosystems in the Asia Pacific.”

He added that as a sole platinum sponsor: “Our expectation from the Loyalty & Engagement Awards 2022 is to celebrate hard work, great work, and the unwavering spirit that stands behind the creation of all those success stories year after year.

“In the bigger picture, it is also important for us to connect with the industry through brand awareness and brand image. We hope Loyalty & Engagement Awards 2022 brings a positive competitive spirit to encourage creativity, spur innovation, and support a progressive environment for loyalty and relationship marketing ecosystems to grow in the Asia Pacific.”

The finalists of Loyalty & Engagement Awards 2022 were announced in June. More details pertaining to the awards have been outlined on MARKETING-INTERACTIVE’s awards portal.

About PRMMS

At PRMMS, our focus is to help connect our clients with their customers, both B2B and B2C segments, regionally and globally. We help to create, design, deploy and manage loyalty and engagement programmes, rewards and incentives programmes at scale across APAC, and beyond.

We just don’t deploy solutions, but we manage programmes at each and every step to ensure the programmes deliver a competitive advantage to our clients. We help to build loyalty and relationship marketing ecosystems covering CRM, PRM, rewards, and incentives, uniquely choreographed to establish lasting relationships.

PRM Marketing Services (PRMMS), HQ in Singapore, serving clients globally. Today, our programmes are being used in more than 70 countries across four continents.

About Loyalty & Engagement Awards 2022

Loyalty & Engagement Awards is the premier platform to truly outshine the competition and come out on top as the elite choice in the field. Forty three categories were open for entry which covered broader vertical engagement bases and loyalty schemes.

Finalists announced: June 2022.

Winners announced: 12 August 2022

More information: Visit https://awards.marketing-interactive.com/loyalty-and-engagement-sg/.