Priority Communications collaborates with PR agencies in ASEAN
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Priority Communications PR in Malaysia has teamed up with five other agencies in ASEAN to form a partnership of integrated independent communications agencies named PROI ASEAN. The partnership brings together PR and communications agencies in the region to deliver communications solutions and is the ASEAN arm of PROI Worldwide.Other participating agencies include Huntington Communications (Singapore), Imogen Indonesia (Indonesia), Midas Communication (Thailand and Vietnam), M2.0 Communications (the Philippines) and Echo Myanmar Communications (Myanmar).With a tagline “Diverse in Culture, Together in Expertise”, PROI ASEAN aims to help clients build brand awareness, enhance credibility and drive business growth through an "integrated approach to communication services that connect the region". According to the press statement, the consultancies come with an average 15 years of industry experience each, and 250 communications experts with expertise in over 13 sectors combined.PROI Worldwide was founded in Europe in 1970 and has offices in more than 50 countries. It has has 75 leading independent integrated communications partner companies and more than 5,000 staff servicing over 6,300 clients worldwide.Malaysia's Priority Communications PR executive director Elaine Chuah said being part of the network will enable the company to extend its reach and support clients’ campaigns seamlessly across the region. She added: "The collaboration will allow us to expand our service offerings and better position ourselves as a communication powerhouse with all PROI ASEAN agencies."Meanwhile, Imogen PR managing director Jojo. S. Nugroho looks to win the hearts of Indonesians. "This opportunity allows each partner to craft impactful contents using local knowledge that we know by heart and help our clients reaching wider audience in the most effective way," he said.(Photo courtesy: 123RF)
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