Ogilvy Indonesia appoints Patrick Knowlton as chief creative officer

Ogilvy Indonesia has appointed Patrick Knowlton as its new chief creative officer, as it aims to reinforce its commitment to delivering world-class creative solutions. A global creative leader, Knowlton will spearhead the agency's creative vision, leveraging his international expertise to drive integrated marketing efforts.

With a distinguished career spanning multiple global markets - including Paris, Madrid, New York, San Francisco, Singapore, and Jakarta - Knowlton has led campaigns for high-profile global events such as the Olympics, Oscars, and Super Bowl. His portfolio includes work for brands like Gojek, Cheetos, and Adobe, earning accolades from Cannes Lions, D&AD, The One Show, ADC, Clio Awards, and even an Emmy nomination.

Knowlton took a step back from agency life during the pandemic to manage his farm in France, where he engaged in freelancing, teaching, and consulting. Now, he returns to the creative industry, ready to immerse himself in Indonesia - a country he and his wife previously explored and embraced, a release said.

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"Patrick's appointment underscores our commitment to delivering world-class creative solutions for our clients in Indonesia," said Sieg Penaverde, CEO of Ogilvy Indonesia. "His global perspective and passion for local will be instrumental in driving growth for our client's and further strengthens our position as a leading creative agency in the market."

Reed Collins, Ogilvy APAC's chief creative officer, echoed this sentiment, stating, "[Patrick's] global perspective combined with his appreciation for local culture makes him the perfect fit for Ogilvy. I'm confident he'll lead our creative teams and our client's business to even greater success."

Expressing his enthusiasm for the role, Knowlton said, "Indonesia is a dynamic and vibrant market with immense creative potential. I'm eager to leverage my experience to help our clients achieve their business objectives and create impactful work that resonates with consumers."

Ogilvy has 131 offices across 93 countries delivering solutions in public relations, consulting, advertising, health, and experience. As part of WPP, the agency remains committed to shaping culture and driving brand impact worldwide.

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