Manulife HK launches MOVE for GOOD challenge to support people in need
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With Chinese New Year upon us, it's important to remember those less fortunate. Through the ManulifeMOVE app, Manulife Hong Kong has launched the MOVE for GOOD campaign, encouraging Hongkongers to get out, get active, and in doing so, help get food to Hongkongers in need.
Partnering with social enterprise Gingko House for the MOVE for GOOD challenge, Manulife Hong Kong has pledged 2,200 hundred meals over the course of the campaign's two four-day phases during Chinese New Year. Hongkongers with the MOVE app can support by simply getting out there and walking. As members collectively hit 180 million steps on the app during each phase of the challenge, Manulife Hong Kong will distribute the meals to Hong Kong's under-resourced elders and the homeless.
The "Lucky Poon Choi for One" and "Longevity Veggie Meals" will be distributed through Gingko House's five outlets located in Yau Ma Tei, Cheung Sha Wan, Taikoo, Yau Tong and Sheung Wan on 18 February and 26 February (Lantern Festival Day).
"This is the first time we have engaged ManulifeMOVE members in a charity move, and we’re excited to see them getting active together to support this great cause,” said Isabella Lau, chief customer officer at Manulife Hong Kong.
"Chinese New Year is a time to wish each other health and prosperity. It’s been a year now since the outbreak of COVID-19 in Hong Kong, and many of us miss the days when we could volunteer and do something together to help others. So, we want to get people moving for a good reason: turning their steps and sweat into ‘tangible’ festive blessings to people in need."
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