InsightAsia names PH research director

Singapore-based independent market research agency InsightAsia Research Group has promoted Carla Taruc-Porticos to qualitative research director.Porticos moves back to Manila from Singapore to establish InsightAsia in the Philippines, which opened shopped in 2011. To be based in Bonifacio Global City, Taguig, she will be tasked to lead the qualitative research department of the firm.After building its talent base and relationships with local counterparts and regular clients for the last two years, Porticos says they will now focus on introducing what they billed as the largest independent market research agency in SEA to a wider audience here in the island nation.“We have modern & digital-based qualitative research tools that we would like to share with marketers who are in search for innovative research tools,” Porticos adds.She has been with InsightAsia for five years and was previously based in InsightAsia’s regional headquarters in Singapore under the company’s owner and founder, Claire Koch.