HK's West Kowloon arts hub signs MoU to strengthen East-meets-West cultural status

The West Kowloon Cultural District Authority (WKCDA) will sign Memoranda of Understanding (MoUs) with 22 arts and cultural institutions across the globe, strengthening Hong Kong's strategic role as an East-meets-West cultural hub.

The 22 MoU signatories represent museums, conservation and art research institutes, art centres, film archives, theatres and theatre associations from 11 countries, including France, Japan, Korea, Qatar, Singapore, Spain, Thailand, United Arab Emirates, UK and US, as well as cities in mainland China such as Shanghai, Chongqing and Shijiazhuang.

The MoUs cover diverse areas of cooperation spanning co-production and touring of exhibitions, collection sharing, partnerships on conservation, digitalisation and scientific research; as well as educational and exchange programmes for art administrators and artists across Hong Kong Palace Museum (HKPM), M+ and the performing arts division of WKCDA.

These MoUs will be signed during the Hong Kong International Cultural Summit 2024 hosted by the WKCDA, which will take place from 24 to 26 March 2024 in the West Kowloon Cultural District (WKCD).

Henry Tang, chairman of the board of WKCDA, said: “The signing of MoUs with world-renowned arts and cultural institutions during the summit marks another important milestone for WKCD as it embarks on a global journey of dynamic new partnerships and development opportunities.”

“We anticipate that the collaborations will take global arts and cultural discourse to the next level, sparking a new era of creativity and cultural connectivity for Hong Kong and reinforcing the authority’s vision of strengthening Hong Kong’s strategic role as the East-meets-West centre for international cultural exchange,” Tang added.

MARKETING-INTERACTIVE has reached out to WKCDA for more information.

Don't miss: West Kowloon Cultural District Authority picks Cathay as its exclusive travel partner

Back in December last year, the WKCDA signed a three-year partnership with Cathay Pacific, in which the airline will collaborate closely with the WKCDA as its exclusive travel partner.

The partnership aims to help solidify Hong Kong’s position as an East-meets-West centre for international cultural exchange and give a significant boost to Hong Kong’s cultural tourism.

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