Gucci partners Mickey Mouse while Kate Spade ropes in Tom & Jerry this CNY
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What better way to celebrate the 'Year of The Rat' than featuring the Mickey Mouse stars. Luxury brand Gucci has collaborated with The Walt Disney Company to unveils this year's Chinese New Year collection.
Ranging from jewellery to bucket bags, Gucci has printed Mickey Mouse on all of its products. The Gucci x Disney collection will be available in stores and online as well.
Another luxury brand that aimed to infuse 'Year of the Rat' is Kate Spade that dropped a collection featuring the character 'Jerry' from TV show Tom and Jerry.
Seen any other iconic collaborations? Share with us at farzanahf@marketing-interactive.com.
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