Digital Marketing Asia 2024 Singapore
marketing interactive Digital Marketing Asia Singapore 2024 Digital Marketing Asia Singapore 2024
Citygate Outlets celebrates anniversary of membership programme with offers

Citygate Outlets celebrates anniversary of membership programme with offers

share on

Citygate Outlets has rolled out a rewards campaign to engage visitors to celebrate the first anniversary of its membership programme CLUB CG. 

This year marks the first anniversary of membership programme CLUB CG, Citygate Outlets is launching the "Let’s Chill & Celebrate!” Campaign until 3 October, offering an array of shopping privileges, a flycation experience, quarterly rewards redemption and interactive games with prizes. 

The mall will collaborate with HK Express to offer CLUB CG members an exclusive "flightseeing" tour. During the 90-minute flight held on 16 October, participants can enjoy the skyline of Hong Kong while drinking in the scenic landscapes of Lantau Island. To further amuse participants, Citygate Outlets has invited influencer Jerry.C, renowned for his travel experience, to be the tour guide. During the flight, he will share travel anecdotes and play games with passengers.

The flight is also open to non-CLUB CG members after they spend a designated amount to join the programme upon membership registration onsite.

Meanwhile, to celebrate the anniversary, Citygate Outlets turns a gift truck into an installation clad in macaron-inspired hues, where visitors can unwind and soak up the idyllic vibe. There are interactive games to engage visitors, including an Instagram AR challenge and driving simulation on “Escape & Chill” Gift Truck, visitors can win a prize by completing simple missions. 

CLUB CG members with a designated amount of same-day e-spending at selected  merchants can redeem a designated movie and dining coupon. Lastly, as CLUB CG curates a selection of brands and products for redemption quarterly, encompassing beauty and cosmetic, shopping and dining vouchers, as well as travel accessories, the shopping has collaborated with notable brands such as Le Creuset, THERMOS and Kee Wah Bakery to benefit members in its latest round of offer. 

Strengthen your omnichannel marketing capabilities today with MARKETING-INTERACTIVE's Omnichannel Marketing Asia on 23 November. Learn ways to build an evidence-based practice, up the ante on your strategies, and be head and shoulders above your competition. Click here to register today!

Related articles
Citygate Outlets brings back SHOPPING+ online platform, offers discounts
Citygate Outlets features M&M's characters to celebrate CNY

share on

Follow us on our Telegram channel for the latest updates in the marketing and advertising scene.
Follow

Free newsletter

Get the daily lowdown on Asia's top marketing stories.

We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development – for free.

subscribe now open in new window