CCO Ted Lim steps in as Dentsu looks for ECD Andy Greenaway's replacement

Dentsu Aegis Network's executive creative director Andy Greenaway (pictured) will be leaving the agency citing personal reasons as he moves on to pursue opportunities in the industry.A Dentsu spokesperson said to Marketing that in the interim, current chief creative officer Ted Lim will be stepping in to take over Greenaway's duties while searching for a suitable replacement for the ECD role."In his three years with us, Greenaway has led the creative team to develop work for clients that are innovative and transformative in a convergent world. We deeply appreciate Greenaway’s contributions to Dentsu Singapore and wish him the very best as he moves on from here," the spokesperson said.Prior to joining Dentsu in 2016, he had a three year stint at Publicis' SapientNitro. He held the position of APAC ECD with SapientNitro. Previously, he spent eight years with Saatchi & Saatchi. Greenaway also brings with him creative expertise having worked in various roles across Ogilvy & Mather where he spent nearly 16 years.Greenaway said to Marketing that his journey in agency land has come to an end, adding: "but my journey in the entrepreneurial world has just begun".