Beijing Tong Ren Tang promotes stroke prevention with new campaign

Chinese medicine company Beijing Tong Ren Tang has unveiled a stroke prevention campaign to raise awareness of the disease and promote family health.  
 
In fact, strokes are the second global leading cause of death, according to the National Institutes of Health. People of any age or gender can have a stroke, and it's estimated that one in four people will experience a stroke in their lifetime. Strokes are the leading cause of permanent disabilities, significantly impacting the physical and mental health of patients and their families. 
 
Adhering to the mission of "Cultivate both noble morality and benevolence to do good to society and to keep people healthy", this year marks the ninth year for the brand to hold the stroke prevention campaign, with stroke prevention health lectures and free consultations at elderly centres already conducted in September. 

Also known as “Tong Ren a-maze-ing health tips”, the campaign runs from 26 October until 29 October at TKO Plaza, aiming to promote family health by advocating traditional Chinese medicine for disease prevention. 
 
Additionally, it shows care for socially vulnerable groups by donating tickets to Hong Kong Palace Museum to welfare NGOs, allowing beneficiaries to enjoy time with their families and promoting social harmony and health development. 
 
Participants can learn about different types of strokes, their causes, symptoms, and high-risk groups in the maze. It also provides practical "health strategies" for stroke prevention through lifestyle changes, mutual care, acupressure, diet, exercise, and Traditional Chinese medicine. After completing the "Health maze" and successfully navigating through it by answering questions correctly, participants can join the "Health capsule prize draw" to win limited edition gifts! 
 
In addition to the "Health maze," there is the "Tong Ren heart care" health workshop, where children and adults can learn about the traditional Chinese medicine approach to health maintenance and stroke prevention.  
 
In the "Chinese medicine sachet workshop", participants can make herbal sachets by hand. Children can dress in Traditional Chinese pharmacist costumes and experience weighing herbs and grinding them with stone mills and mortars.  
 
Meanwhile, the "Mugwort massage hammer craft workshop" teaches participants how to make mugwort massage hammers and understand their benefits, including how acupressure can promote blood circulation and relieve muscle pain, aiding in stroke prevention. 
 
Beijing Tong Ren Tang has arranged a series of Chinese cultural performances to warm up the event. These activities, suitable for all ages, include shuttlecock performances, Chinese dance, and Baduanjin exercises. These are not strenuous exercises but are effective in stroke prevention, allowing citizens to enjoy the performances while learning exercises beneficial to physical and mental health.

MARKETING-INTERACTIVE has reached out to Beijing Tong Ren Tang for more information. 

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