AirAsia launches unlimited flights on super app after breaking into SG food delivery space
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AirAsia is offering unlimited access to its international and domestic flights as well as eCommerce delivery services on its super app. This comes shortly after it launched food delivery service airasia food in Singapore last month.
Consumers can get unlimited flights to destinations including Alor Setar, Langkawi, Penang, Ipoh, Kuala Lumpur and Johor Bahru within Malaysia, as well as other ASEAN destinations such as Indonesia, Singapore, Thailand and Philippines. Purchasing ASEAN Unlimited also enables consumers to enjoy unlimited free delivery for every order made on airasia Shop, Fresh and Food, which is available until 26 March 2022. Flights marked 100% off are flights that ASEAN Unlimited holders can redeem and book. A+M has reached out to AirAsia for additional information.
Group CEO Tony Fernandes said it has always been a disruptor and it wants to continue providing value to is customers. "With positive developments on COVID-19 vaccination across the region, we are revving up our engines to ensure a smooth take-off when travel returns. As part of our preparations to welcome the recovery of air travel in the region and to further stimulate the local economy, we hope that this product can also serve as a catalyst as the ASEAN tourism industry gears itself for a post-COVID revival," he added.
CEO of airasia.com, Karen Chan, said it received a highly positive response when it introduced the AirAsia Unlimited Pass last November, which allows consumers to buy now and travel later. The pass sought to stimulate domestic tourism in markets such as Malaysia and Indonesia.
Separately, AirAsia touts its food delivery platform to have "the lowest commission rate in town", charging a commission rate of 15% to merchants. As part of the launch in the Singapore market, airasia food is on the hunt for F&B operators to sign up as merchants, offering a special sign-on rate as low as 8% for the month of March. Fernandes said previously that this enables merchants to earn more while having full control over their menu, pricing and easy access to data aside from being able to communicate directly with their customers.
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