SVEN shines with six wins at the 2024 Marketing Excellence Awards

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This post is sponsored by SVEN.

With three gold and three bronze trophies from this year’s Marketing Excellence Awards – including a double victory for Excellence in Digital Marketing – the night was a testament to the SVEN’s longstanding commitment to driving success and growth for its partners.

“More than the sixteen shortlists and six medals, we’re ecstatic about being recognised across different categories, marking our ability to drive digital-first excellence in the multiple areas where brands can experience true and tangible brand success,” said Raizelle So, SVEN’s chief creative and strategy officer.

Whether it’s social, PR, media campaigns, or cutting-edge web, mobile, and tech experiences, or even 3D, production, and streaming while fully embracing AI and metaverse technologies, the agency does it all and the awarded initiatives – which included the Philippine Airlines’ “Ultimate seat sale” and “Supersavers” campaigns; Palmolive’s “The GNie of promos”; Toyota’s “A new approach to automotive search marketing”; and Palawan Padala’s “The PalaParaang Kasambahays” – showcased just that.

Having so much room to play paves the way for an endless journey of innovation and creativity for SVEN and its partners. “To be able to have fun with new takes and refreshing perspectives while helping brands achieve their goals – that’s what keeps us going,” So said.

This enthusiasm is shared by SVEN’s clients. Toyota’s product and digital marketing specialists Paul Woo and Craig Tan expressed their appreciation.

“We’re incredibly grateful and honoured to be part of this amazing success. SVEN’s guidance in helping us through complex ideas has made a real difference in our understanding towards digital. They’ve encouraged us to be more open-minded and adventurous, and for that, we can’t thank you enough!”

Philippine Airlines’ assistant vice president for brand management Howie Uyking was buzzing with pride after winning three awards alongside SVEN. He shared: “Our winning campaigns together have expanded PAL’s target demographic and made our brand accessible to more travellers in the country by effectively communicating the value proposition of our offers.”

“What sets SVEN apart is their creativity and stylishness. They deliver campaigns with fast turnaround times and pivot quickly and well in response to changing directions. This adaptability makes them a valuable partner for us as we navigate the ever-changing social media landscape.”

AWARD DETAILS:

Excellence in Digital Marketing

Gold

Philippine Airlines – Supersavers