Maxis Business’ strength in pushing creative boundaries

This post is sponsored by Maxis.

For many years now, Maxis has been helping Malaysian businesses establish and strengthen their digital presence. Maxis Business’ extensive suite of eCommerce and retail services is tailored to help businesses of all sizes bring their operations online, and become digitally resilient for the future.

Since its inception, brands such as MR.DIY, XIXILI, Fitness Concept, and Focus Point, have benefited from Maxis Business’ solutions to ensure resiliency throughout the pandemic, and beyond.

From small SMEs to large corporations, Maxis Business works closely with its customers to understand their challenges, develop bespoke solutions for them to reach the right target audience, build online traffic, and to grow their revenue.

Through deep analysis of customer behaviour, these businesses leverage insights from Maxis Business’ eCommerce experts to make better data-driven business decisions.

Maxis Business’ eCommerce offerings include:

• Web development: Build robust, secure, scalable web stores and websites on one of the most powerful platforms (Magento 2) – search engine optimised with a mobile-first design.
• Cloud server hosting: Each platform is hosted on one of the leading hyper-scale cloud providers in the world, AWS, to ensure always-on server uptime and to allow for flexibility, enhanced security and scalability (especially during high-traffic shopping seasons).
• Digital marketing: Strategy planning, performance marketing with optimisation, insights and analytics, with the aim to amplify brands’ visibility, drive relevant traffic to their web stores, and grow eCommerce revenue.
• Advisory services: A dedicated business manager for consultation tailored to their business needs, exclusive access to the Maxis Education Hub, and networking and upskilling opportunities among Malaysia’s leading retailers and tech industry partners.

Furthermore, in accelerating customers’ digital transformation journeys, Maxis also supports digital innovations such as AR virtual try-on technologies, allowing businesses to provide shoppers with an immersive, seamless shopping experience.

Retail and payment solutions: connecting brick and mortar to digital

Maxis Business has a range of cloud-based point-of-sale (POS) solutions that can enable businesses of various sizes to manage multiple stores’ sales and inventory, both online and offline. This was especially crucial during the movement control order, when restaurants weren’t allowed to open for dine-in customers, and could only serve takeaways.

With the online ordering function of the POS solution, restaurants could take customers’ orders online, and make deliveries through delivery partners, ensuring they kept their businesses afloat. These modern cloud-based POS solutions have now become essential for businesses to cater to customers’ new ways of consumption.

To enable its cloud POS customers to make smart, business-driven decisions quickly, Maxis’ POS solution includes a dashboard with live, cloud-based information, offering complete visibility of the stores’ performance and easing the management of all outlets.

In its mission to help businesses deliver top-notch customer experiences, Maxis Business has partnered with Malaysia’s top payment gateways and buy now, pay later providers, including Atome and Hoolah, to ensure that businesses are empowered to capitalise on the end-to-end eCommerce value chain.

Industry awards and market recognition

As a gold partner of Kentico, a bronze partner of Adobe, and an advanced partner of AWS, Maxis’ eCommerce and retail team is fully certified with the right expertise to successfully support businesses in their eCommerce transformation journeys.

Driven to deliver value for its business customers, Maxis’ efforts in helping Malaysian businesses build digital resiliency gained regional recognition at the recent A+M’s Agency of the Year (AOTY) and MARKies Awards, its biggest win in its three years of participating in the awards.

• A gold trophy for eCommerce Marketing Agency of the Year and Local Hero Award at the A+M AOTY 2022, with four additional trophies (three silver, one bronze) for our clients.
• 100% finalists (eight out of eight submissions) at the Asia eCommerce Awards 2021, winning four gold, one silver and two bronze trophies.

“We are honoured and humbled by this acknowledgement of the work we do to help our enterprise customers thrive in this digital world,” said Claire Featherstone, acting chief enterprise business officer, Maxis.

“These are significant wins to us and motivates us to do even more to ensure that businesses see the value of digitalisation and are enabled to ‘always be ahead’ in this changing world.”

Maxis’ client testimonials speak for themselves

“Maxis team has been an amazing service partner to MR.DIY since the beginning of the eCommerce set-up and these awards are the testament of the service quality and long-term partnership that has been established. We are glad to be part of these honours and the credits go to the fabulous Maxis team.” – Alexander Yong, head of eCommerce, MR.DIY.  

“We are happy to have chosen Maxis to build our website because they created one that meets our company’s goals and requirements. Not only that, they provide the best skills, latest tech adoption and professionals to do the work while meeting our company’s goals. Maxis has been great in helping Fitness Concept to scale our digital presence. Their team of professionals creates a unique as well as user-friendly experience for both our team and our customers. It has been a pleasure working with Maxis. Keep up the good work!” – Au Yong Char Inn, CEO, Fitness Concept.

“Since embarking on our own business digitalisation journey at XIXILI by launching our brand.com in 2016, Maxis has been an invaluable partner to work with. In the years since, we have further developed and committed to digitalising our offline retail channels, too, and continue to create additional O2O touch-points for the convenience of our customers. Selling perfect fit lingerie online would not have initially seemed to be the simplest of tasks, but through a highly collaborative process between ourselves and Maxis, we have been able to stay at the forefront of retail offerings and driven great growth for our business.” – Tara Tan, chief marketing officer, XIXILI Intima.