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breaking news | March 22, 2010

MPB strengthens Kung Fu

Staff Writer | Malaysia | 28 min 6 sec ago

Malaysia - Media Prima Berhad has renewed a multi-year licensing deal with Star Greater China for television rights to over 20 Fortune Star Library titles.
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Munchy's taps on film industry

Deborah Joy | Malaysia | 1 hour 50 min ago

Malaysia - Local biscuit brand, Munchy's will use the launch of an upcoming Malaysian Chinese film to help market the brand to an international audience.
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Keith Loh exits Big Tree

Deborah Joy | Malaysia | 2 hours 29 min ago

Malaysia - Big Tree Outdoor marketing and corporate communications manager, Keith Loh will step down from his role on 31 March but will still serve as a part-time external consultant for the company.
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Column Advertising revamps online business

Deborah Joy | Malaysia | 4 hours 23 min ago

Malaysia - Boutique agency, Column Advertising has hired Tivos Multitech to redesign its corporate website.
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Sony TV strikes VOD content deal

Staff Writer | Hong Kong | 4 hours 34 min ago

Hong Kong - Television video-on-demand service Anyplex has struck a content deal with Sony Pictures Television for Hong Kong, giving the relatively new service a major boost.
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F-H focused on SE Asia development

Marcus Chhan | Malaysia | 4 hours 39 min ago

Regional - Fleishman-Hillard Malaysia general manager, Ku Kok Peng has taken on additional responsibility for market development in SE Asia.
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Visa's FIFA World Cup campaign underway

Erica Ng | Hong Kong | 4 hours 48 min ago

Hong Kong – Visa has debuted its FIFA-themed marketing campaign ‘Go Football’ in Hong Kong along with 78 markets worldwide to promote its preferred card status for the FIFA World Cup.
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YouTube offers new video ad format

Adaline Lau | Hong Kong | 4 hours 56 min ago

Hong Kong - YouTube has launched its Promoted Video offering in Hong Kong, a technology that uses search advertising to promote videos across what it claims is the world's largest entertainment platform.
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Jerry Liu appointed as head of CreateHK

Erica Ng | Hong Kong | 5 hours 6 min ago

Hong Kong – Film and television stalwart Jerry Liu has been appointed head of CreateHK, as government investments in the creative sector take centre stage.
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Busy start to 2010 for Go Communications

Pamela Vinsence | Malaysia | 5 hours 13 min ago

Malaysia – Go Communications has landed a string of new business wins to start 2010 which it says will boost annual revenue by 30%.
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Yahoo! tweaks senior APAC team

Elizabeth Low | Singapore | 5 hours 49 min ago

Regional - Yahoo! has made a number of changes to its senior Asia Pacific leadership, with Ken Mandel, head of Yahoo! South East Asia, taking on a role as VP of advertising sales and marketplace.
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Mindshare's Wong resurfaces

Rayana Pandey | Singapore | 6 hours 7 min ago

Singapore - Former leader of Mindshare Sony Wong has joined Hawley & Hazel, Marketing from its sources understands.
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HPB launches health campaign

Elizabeth Low | Singapore | 6 hours 23 min ago

Singapore - The Health Promotion Board has launched a DDB created campaign to promote its efforts in reminding the public of the benefits of healthy eating.
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Regional Account Manager, Eyeblaster Inc.

Elizabeth Low | Singapore | 6 hours 31 min ago

Role Description: Responsible for supporting Media and Creative Agency clients, the ideal candidate will be able to balance multiple tasks simultaneously while providing a high level of service. The role will involve regular travel through the APAC region.
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Media Monitors wins CAAS account

Elizabeth Low | Singapore | 7 hours 28 min ago

Singapore - The Civil Aviation Authority of Singapore (CAAS) has named Media Monitors its media watch dog for a one-year period.
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Longines scores on CNN's Open Court

Staff Writer | Hong Kong | 7 hours 57 min ago

Hong Kong - Swiss watchmaker Longines has signed an exclusive sponsorship deal with CNN International on the broadcaster's new tennis program Open Court.
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Herworld.com revamps

Elizabeth Low | Singapore | 8 hours 1 min ago

Singapore - SPH Women's magazine Her World has revamped its website for its 50th anniversary this year.
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CozyCot appoints TSLA

Rayana Pandey | Singapore | 8 hours 29 min ago

Regional - Online portal CozyCot.com has appointed independent ad-shop The Secret Little Agency as regional lead creative agency following a competitive pitch involving five other agencies.
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Aegis Media names new CEO

Matt Eaton | Hong Kong | Mar 19, 2010

Global - Aegis Media has named Jerry Buhlmann as CEO of Aegis Group plc, taking over from acting CEO John Napier. His appointment comes as the media buying group announces a war chest of approximately US$230 million for new acquisitions.
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