Qualtrics Hero Banner 2024
marketing interactive

Media Report 2018: Magazine and newspaper of the year

share on

We covered digital media of the year and top OOH, TV broadcasters earlier this month. In the final part of this year's media report, we are going to provide the results of magazine of the year and newspaper of the year.Magazine of the Year 1. Parenting Published by Sing Tao News Corporation, Smart Parents claims top spot in the parenting category for the sixth consecutive year. It has an average gross distribution per issue of 64,531 copies (HKABC, from 1 July to 31 December 2017).  2. Expat Parent Launched in 2012, Expat Parent claims it is the only magazine offering living advice for parents with children of all ages. The magazine is mailed for free to subscribers whose household assets are worth more than HK$20 million. It is Hong Kong’s most trusted guide for high-networth parents seeking information on schools, international universities, education activities, property, home decor, holidays, children’s fashion, maternity, health, wellness, events and beauty. Youth 1. U Magazine As a comprehensive lifestyle and leisure magazine, U Magazine has focused on quality living since 2005. It comes in three books: Travel, Food and Life+Weekend. Over the past few years, U Magazine has gained recognition in the media industry, achieving various honours for its success. 2. Milk As a comprehensive lifestyle and leisure magazine, U Magazine has focused on quality living since 2005. It comes in three books: Travel, Food and Life+Weekend. Over the past few years, U Magazine has gained recognition in the media industry, achieving various honours for its success.3. 100most 100Most dropped its printed version in July 2018 and went solely online after its 275th issue. The website provides self-curated content about current affairs and online content, while it also serves as an ad platform. In April 2018, the group successfully held the 2018 April Talk Show, which was entertainment in nature, and featured a contracted artist and hosted two performances with around 5,000 in attendance. Women 1. Cosmopolitan Cosmopolitan retains its position in this category again this year – snagging top position for the eighth consecutive year. Claiming to be the best-selling international glossy magazine in Hong Kong, it covers fashion and beauty, health and wellbeing, relationship and romance, culture and entertainment. 2. ELLE Hong Kong Published by SCMP Hearst, ELLE Hong Kong retains its second place this year. The magazine regularly publishes editorial supplements such as ELLE Luxer and Natural Beauty Bible, as well as spin-off titles such as ELLE Accessories, ELLE Wedding and ELLE Decoration. The magazine was first published in France in 1945, and the Hong Kong edition of the magazine has more than 30 years of history. 3. Vogue Vogue is a lifestyle and fashion magazine covering fashion, beauty, culture, living and runways. Boasting a history of more than 120 years, the magazine claims it’s the world’s number one fashion magazine and a flagship product of the Condé Nast empire. It also says the magazine is always the first to give a full review of new beauty and fashion trends, and sometimes even sets new trends, discovers promising names and dictates the highest standards. Last but not least, Vogue Hong Kong will be launched next spring. Motor Vehicle 1. Top Gear Through co-operating with BBC’s TopGear origins, Top Gear Hong Kong gets the reprint rights of the original splendid text and graphics from the British version. It aims to provide breakthroughs in the industry and targets readers ranging from F1 professional drivers to new drivers. 2. Automobile Automobile retains its second place this year. The monthly magazine claims to be the most famous and historic car magazine for car enthusiasts and owners in Hong Kong. It covers the latest news in the car world and provides informative car test reports. Automobile also positions itself as a magazine with style and attitude. 3. Carplus Owned by South China Media Group, CarPlus remains in third place this year. It refers to itself as the most localised car magazine in Hong Kong and is popular among local famous racers. Established in 1993, CarPlus provides news from Hong Kong and all over the world to keep its readers up-to-date with the ever-changing automobile market. Local Travel 1. U Travel U Travel is one of the books of U Magazine, providing the latest information and travel reports of destinations across the globe, along with promotions and suggested itineraries. Over the past few years, U Magazine has gained recognition in the media industry, achieving various honours for its success. 2. Weekend Weekly Focused on travel, dining, shopping and leisure, Weekend Weekly is positioned in the Hong Kong lifestyle and travel magazine market. Since its debut in September 1999, the magazine claims it has gained a firm foothold in the market with a group of high-spending readers who place an emphasis on enjoying a quality life. 3. New Monday Published by New Media Group, New Monday claims its website is Hong Kong’s No.1  beauty/fashion/style digital platform. It covers sports trends, gadgets and lifestyle news, make-up and beauty tips, movies and TV entertainment news, as well as all kinds of hit topics. The content team produces large amounts of entertainment and informative content and videos to help bring the latest hit topics to its unique group of audience and fans. News & Current Affairs - Regional News 1. TIME Crowned the winner for the fifth consecutive year is TIME. Other than covering world news, politics, entertainment, science and history, editors of TIME select the “Person of the Year”, the individual or group with the most profound impact on the world over the past year. In Asia, its average net circulation was 123,330 (HKABC, 1 January to 31 December 2017). 2. The Economist The Economist holds its spot as runner-up in this category for the third year. The title aims to provide insights that connect the dots between business, politics, technology and culture. Founded in 1843 to support the cause of free trade, The Economist positions itself as a publication of sometimes radical opinion with a reverence for facts. It is firmly established as one of the world’s most authoritative and influential publications. 3. Bloomberg Businessweek Founded in 1929 as Businessweek, the magazine provided information and opinions on the happenings in the world of business. It changed its name to Bloomberg Businessweek L.P. in 2010. Bloomberg Businessweek provides news about markets, technology, lifestyle and opinions on its magazine and website. News & Current Affairs - Local 1. East Week  East Week regained the top spot this year. First published on 29 October 1992, the weekly title is Sing Tao News Corporation’s flagship magazine that focuses on current affairs and entertainment news in Hong Kong and around the world. 2. Apple Daily First published on 20 June 1995, Apple Daily is a Chinese language newspaper and claims it’s the second most popular newspaper in Hong Kong. Since its launch in 1995, Apple Daily says it has transformed Hong Kong’s Chinese print media market with its signature features of openness, liberalism, vibrancy and the quest for truth. The newspaper has 2,254,919 daily total unique visitors, according to its website. 3. Next Magazine Next Magazine slides to third spot this year. Owned by Next Digital, the weekly title was sold to businessman Kenny Wee Ho in 2017, but the deal fell through. The magazine went solely online in March as the group said it was an inevitable trend to go digital since readers have a growing appetite for online content. Bridal Magazine 1. Cosmopolitan Bride Cosmopolitan Bride secures top spot for the fourth year in the Bride category. Established in 2004, the magazine is all about dresses and accessories, hair and make-up, banquets and gifts and honeymoon destinations. The title publishes twice a year in June and November. 2. Wedding Published by Addmark Media, Wedding includes information about venues, wedding dresses, photography, decorations, make-up and accessories – as a one-stop solution to provide all necessary information for the to-be-weds. 3. ELLE Wedding ELLE Wedding positions itself as a useful handbook for brides-to-be published every June and November. This title is all about weddings – from gowns and accessories to make-up and jewellery, from venues and romantic getaways to banquets and planning services. Art & Culture 1. MetroPop MetroPop is a young lifestyle magazine. The Metro Daily owned weekly title covers the latest trends in lifestyle consumptions, including fashion, beauty, food and beverages, pets, travelling and digital. 2. City Magazine Taking second position is City Magazine. Established in 1976 by Chinese writer Chan Koon-chung, the monthly magazine positions itself as a guide to culture, art, literature, movies, visuals, fashion, architecture, design and living places. 3. ArtAsiaPacific ArtAsiaPacific snatches third place in this category. Established in 1993, the English-language periodical covers contemporary art and culture from Asia, the Pacific and the Middle East. Published six times a year, AAP contains features, profiles, essays and reviews by experts from across the globe. Regional Travel 1. U Travel U Travel is one of the books of U Magazine, providing the latest information and travel reports of destinations across the globe, along with promotions and suggested itineraries. Over the past few years, U Magazine has gained recognition in the media industry, achieving various honours for its success. 2. Condé Nast Traveller Condé Nast Traveller retains its second place this year. It is a luxury and lifestyle travel magazine published by Condé Nast. The title has a strong presence on social media with more than 1,757,000 likes on its official Facebook page. 3. National Geographic National Geographic is the official magazine of the  National Geographic Society. First published in 1888, the monthly title primarily contains articles about science, geography, history and world culture. Currently, the magazine is circulated worldwide in nearly 40 local language editions. Local Business 1. Capital Weekly Capital Weekly once again snatches gold in the Business category. With the slogan, “For the rich and the powerful”, the magazine offers a view of the global economic situation and provides an in-depth analysis of the financial market. Apart from this, the magazine also covers property news and lifestyle from dining to travel. 2. iMoney Second place goes to iMoney, which is a member of the Hong Kong Economic Times. Established in 2007, it focuses on wealth management and its content stretches across global and local finance, innovative business models, marketing strategies, workplaces and personal development. 3. Economic Digest With more than 33 years of history, Economic Digest claims to be the longest established and most authoritative business and financial weekly magazine in Hong Kong. Its content covers equity, analysis, investment, financial planning, business operations and more. The website also features columns and analysis to help readers keep pace with the market. Regional Business 1. Bloomberg Businessweek Founded in 1929 as Businessweek, the magazine provided information and opinions on the happenings in the world of business. It changed its name to Bloomberg Businessweek L.P. in 2010. Bloomberg Businessweek provides news about markets, technology, lifestyle and opinions on its magazine and website. 2. FT Magazine FT Magazine is a supplement to the weekend edition of the Financial Times newspaper. Covering politics, arts and world events, the weekly edition was relaunched in 2010 to boost its weekend package, traditionally weaker than its weekday newspaper. 3. Forbes Founded in 1917, Forbes is a biweekly magazine covering finance, industry, investing and marketing topics. The magazine claims it has about 7.4 million readership and 71.1 million unique monthly visitors to Forbes.com in the US. It also has 40 licenced local editions of Forbes magazine worldwide. Consumer Electronics 1.e-zone e-zone is a mass market IT weekly magazine that focuses on the latest trends in information and communications technology. Established in 1998, e-zone features the application of PC hardware and software, tablet and smartphones how-to, and highlights of digital AV products. It boasts the highest number of readership compared with similar magazines, and the highest page views among similar websites. 2. PCM PCM takes home the silver award again in the category. The weekly title has more than 25 years of history and claims it’s the most professional magazine of its kind. It covers a wide range of topics, including gadgets, IT, photography, e-sports, lifestyle and parenting. 3. PC Home Launched in 1996, PC Home claims to be the most popular IT magazine in Taiwan. The magazine covers topics from lifestyle and technology to the internet. PC Home states its readers can easily learn about computers and digital knowledge just by reading its magazine, which helps improve their technological capabilities at work and in their daily lives. Entertainment 1. Next Magazine Next Magazine claims first spot in this category this year. Owned by Next Digital, the weekly title was sold to businessman Kenny Wee Ho in 2017, but the deal fell through. The magazine went solely online in March as the group said it was an inevitable trend to go digital since readers have a growing appetite for online content. 2. East Week Sing Tao News Corporation’s flagship magazine East Week makes it to second spot in this category. First published on 29 October 1992, the weekly title focuses on current affairs and entertainment news in Hong Kong and around the world. It also claims it provides timely and high quality content produced by its editorial team to its readers, who are typically affluent, well-educated professionals and managerial executives. 3. Ming Pao Weekly Ming Pao Weekly slides to third place this year. With more than 40 years of history, Ming Pao Weekly covers entertainment, celebrity and fashion, arts and culture and society. Its complimentary book Ming’s is published with the weekly title every month. It offers content in five major categories – fashion, beauty, luxuries, arts and sports. Lifestyle 1. U Magazine Crowned on top again is U Magazine. Launched in 2005, this travel and lifestyle magazine consists of three books – Travel, Food and Life+Weekend, with the concept of “See U See More”, which is to read the world. 2. Milk Founded by Takara Mak in 2001, Milk claims it always stays on the frontline of trends. A combination of design and style, Milk hopes to open up the diversities of choice for youth with the newest and most exciting concepts and ideas, to breakthrough and not to follow the entertaining herds in the magazine realm in Hong Kong. 3. Weekend Weekly Focused on travel, dining, shopping and leisure, Weekend Weekly is positioned in the Hong Kong lifestyle and travel magazine market. Since its debut in September 1999, the magazine claims it has gained a firm foothold in the market with a group of high-spending readers who place an emphasis on enjoying a quality life. Luxury 1. HK Tatler Hong Kong Tatler snatches top spot again in the Luxury category this year. It covers everything from events and the most glamorous people to fine-dining, international fashion and luxury travel. This year, Hong Kong Tatler launched its Generation T List, which recognises 50 of Hong Kong’s rising talent across different industries. Owned by Edipresse Media, it claims a monthly circulation of 34,985 and a 174,925 readership. 2. Prestige Published by Burda Asia, Prestige Hong Kong once again makes it to second place in the Luxury category. With a luxury lifestyle positioning, the title covers a mix of fashion, celebrities, culture, travel, high society and epicurean excellence. 3. THE PEAK THE PEAK was first established in Hong Kong in 1984, later being acquired by Singapore Press Holdings. In Hong Kong, it has been published by the SCMP Group from April 2014 onwards. The magazine claims it aims at thoughtful, sophisticated and mature readers – Hong Kong’s wealthiest citizens and businesspeople – who want to learn more about their city and the world from a publication that identifies and addresses their particular interests. Men 1. Esquire HK SCMP Hearst Magazines’ Esquire Hong Kong was crowned winner of the Men’s category for the eighth year running. The iconic magazine said it targets stylish and metropolitan males, and provides audiences with content on fashion, food, culture, technology, women and more. The title has also expanded its digital footprint on Facebook, YouTube and Instagram. 2. men’s uno men’s uno holds second place again this year. The monthly magazine covers fashion and lifestyle for males. The publications said it integrated its editorial team from Taipei, Beijing and Malaysia, with Hong Kong as its centre, to provide informative content that stands out from its rivals. 3. GQ GQ positions itself as a premier men’s magazine providing definitive coverage of style and culture. With its unique and powerful design, work from the finest photographers, and a stable of award-winning writers, GQ reaches millions of leading men each month, among them being millenials. Newspapaer of the Year 1. Apple Daily Apple Daily regained top spot this year. While annual losses increased in 2017/18, according to parent company Next Digital’s annual report, the company attributes this to the poor market sentiment and cautious advertisement spending driven by slow economic growth in Hong Kong and Taiwan. In August,it is reported that Apple Daily was considering rolling out a subscription model next year to help expand its financial resources. 2. South China Morning Post South China Morning Post has dropped to second place this year. The print edition is Hong Kong’s longest-running English-language print publication and boasts a readership of 396,000, alongside about 60 million monthly page views of SCMP.com. In 2016, Alibaba Group completed the acquisition of SCMP, and subsequently, the news outlet announced the end of the paywall for its online version, making all content accessible for free – undoubtedly helping increase the site’s readership. 3. Hong Kong Economic Journal The Hong Kong Economic Journal has climbed to third place this year. The Chinese-language newspaper covers economics, politics, wealth management, cultures and arts, health and technology news. It claims a circulation of more than 62,000. On the digital front, the 45-year-old paper has a news website and news apps for both iOS and Android. 4. Headline Daily The Sing Tao News Corporation-owned newspaper Headline Daily retains its position this year. The free newspaper’s weekday circulation averaged over 776,000 copies, according to the Hong Kong Audit Bureau of Circulations’ 2018 Q2 report. The newspaper was launched in 2005, and has been distributed free of charge at various hot spots around Hong Kong. 5. Hong Kong Economic Times The Hong Kong Economic Times has fallen two spots this year. The publication caters primarily to business executives, investors and professionals, and covers news of local and international financial markets, property, trade and industry, alongside social news, wealth management and lifestyle. HKET.com, the publication’s digital arm, provides real-time news updates and commentary, and can be accessed both on the web and through dedicated iOS and Android apps. 6. AM730 AM730 has fallen one spot this year. The free Chinese-language paper is distributed from Mondays to Fridays and covers local, international, entertainment fashion and travel news, and provides content on its website and mobile app as well. 7. Ming Pao Daily Owned by Media Chinese International, Ming Pao Daily has retained its position this year. The newspaper says its readers are primarily middle-class, professionals, managers and corporate decision-makers. Mingpao.com provides 24-hour news updates and uploads more than 100 articles on a daily basis. 8. Oriental Daily News Oriental Daily News comes in eighth this year. The publication claims to be the best-selling newspaper in Hong Kong. Founded on 22 January 1969, the newspaper says its daily circulation reaches several hundred thousand copies and a readership of over 3.4 million. Oriental Daily News also claims it has been providing its readers with the fastest, fullest and most reliable coverage of local and world news around the clock, with correspondents stationed worldwide, including the US, UK, France, Australia, Beijing and Shanghai. 9. HK01 HK01 claims it’s the first advocacy media in Hong Kong. Launched in 2016, HK01 covers local and international news, entertainment, sports, lifestyle and technology. Readers can access its content through its website and iOS and Android apps. The newspaper also publishes a print version every Monday. 10. Sing Tao Daily Sing Tao Daily has dropped one place again in Newspaper of the Year. Headquartered in Hong Kong, Sing Tao Daily also has offices in major cities across the globe, including major cities in the US and Canada, London, Paris, Sydney and Melbourne, with 16 overseas editions sold in over 100 cities worldwide. Together with international news centres in the United States, Hong Kong and Mainland China for coordinating information resources, this global network provides a round-the-clock platform for efficient news gathering and dissemination. International Newspaper Titles 1. Financial Times For the sixth time in a row, the Financial Times takes top spot in the regional newspaper chart. Focusing on financial news, comment, data and analytics for the global business world, it claimed to have a combined paid print and digital circulation of more than 910,000 in 2017, up 8% year on year. The FT is now a majority digital content business, with digital subscriptions up 10% to 714,000, representing more than three-quarters of the total paying audience. 2. The Wall Street Journal Asia The Wall Street Journal Asia has climbed one spot in the rankings this year. It focuses on business, economic, political and corporate news and analysis. In 2017, the newspaper ceased its print publication in Europe and Asia, as the company shifted its focus to digital amid an increasingly challenging print advertising market. 3. The New York Times International Edition Introduced in 2016, the website of the newspaper contains news reports in English, Spanish and Chinese. The newspaper covers news across the globe, China, business, technology, health, culture, travel and lifestyle. In June 2017, the company opened its first custom content studio in Asia in Hong Kong – T Brand Studio.   

share on

Follow us on our Telegram channel for the latest updates in the marketing and advertising scene.
Follow

Free newsletter

Get the daily lowdown on Asia's top marketing stories.

We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development – for free.

subscribe now open in new window