Hilton Beijing pushes dining service
Published: Aug 20, 2008
Beijing - The Hilton Beijing Wangfujing has launched a campaign to promote its dining and lifestyle services and distinguish itself from the other Hilton in Beijing.
Octagon Malaysia has been assigned to handle creative design while BluePlate Singapore is for specialising in food, beverage and interior design. ImpactAsia is managing the hotel's PR. Hilton's in-house communication is dealing directly with the press and traditional advertising.
The group said with only two Hiltons in Beijing, Hilton Wangfujing provides a different kind of service to embrace and satisfy guests' demanding lifestyle, for business travelers in particular.
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