Singapore - Independent PR shop Alchemy has bagged another luxury client, winning the LS Philosophy (LS) day spa account.
Alchemy will take charge of all communications and media relations for LS's first shop here in Singapore. LS, short for 'La Source' (or 'Love of Wisdom'), is headed by regional luxury products veteran, Jane Luhur-Soon.
The contract will last till the end of the year. The appointment was through client referral and did not involve a pitch.