Text 100 appoints Taylor to head HK office

Hong Kong - Text 100 Asia Pacific has hired Simon Taylor as the managing consultant and office lead for the Hong Kong office.

In his new role, Taylor will oversee the business strategy, key client relationships, people and office management for the agency's Hong Kong operation. He will report directly to Jeremy Woolf, who has recently been promoted to regional senior VP & global practice lead for peer media.

"His enthusiasm to leverage our best practices developed for technology PR, and combine this with his own leadership style and experience in corporate and government communications, we anticipate seeing some fantastic results", Lawler said of Taylor.

Taylor joins Text 100 from Baldwin Boyle Group, where he was working for three years as GM for Thailand. Before that, he was CEO for Michael de Kretser Consultants based in Singapore and prior to that, national communications manager for New Zealand Post. He has over 15 years of professional consulting background incorporating sector experience in finance, telecommunications, corporate and government communications.