New marketing head for Dutch Lady

DUTCH LADY    MARKETING DIRECTOR   RAHUL COLACO 

Malaysia - Dutch Lady Malaysia has appointed Anja Martina Henze from Germany as the new director of marketing. She fills the role, formerly held by Rahul Colaco, who was promoted to managing director in March this year.

Joining the company this month, Henze will head the marketing department and be responsible for driving all brands under Dutch lady Malaysia.

Prior to her appointment, she was marketing director for Friesland Campina Germany for three years. Among some of her roles there included driving the market and brand strategy for its major brands in Germany and the communication and media strategy for brand innovation. Her other roles include international business development manager at Campina Innovation, and marketing manager health at Campina Nederland.

Henze will be reporting directly to Colaco.

________________________________________________________________________________________

Follow us @Marketingeds on Twitter for breaking stories throughout the day.

Have something to say? Comment on our Facebook page or contact the writer at malatis@marketing-interactive.com.