Volkswagen and The Straits Times give back
Singapore - Volkswagen Group Singapore has once again teamed up with The Straits Times to engage readers and contribute back to the society as part of its community outreach.
Volkswagen has been sponsoring a car each year since 2007 as a contest prize for readers of The Straits Times for an upcoming charity auction.
The bid will start from SG$80,000, in increments of SG$1,000. All the proceeds from the auction will go towards sponsoring one-year subscriptions to The Straits Times for 1,000 low income families.
ST editor Warren Fernandez stated, "We want to give the young in these families a precious gift: access to information and a window to the world and all its possibilities. That will help them get ahead in life."
"Volkswagen is a brand which over the years has become very much a part of people's lives in Singapore, just like The Straits Times," added Zeno Kerschbaumer, managing director of Volkswagen Group Singapore.
The bidding will start from 4 June 2012 and close on 9 July 2012. The winning bidder will be announced at the first Straits Times Appreciates Readers (STAR) concert at the Gardens by the Bay on 15 July this year.
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- Singapore Press Holdings Ltd
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