RIM offers free apps in apology
Global - Blackberry developer Research In Motion (RIM) is to offer premium apps worth more than US$100 to pacify frustrated customers affected by service disruptions last week.
Tens of millions of Blackberry users across five continents were unable to use email, instant messaging and internet browsing as services faltered. The failure led to ‘Dear Blackberry' trending on Twitter with aggrieved customers requesting some form of compensation.
RIM has stated that the complete selection of premium apps will be available to download for free from its Blackberry App World over a four-week period beginning 19 October. Additionally, RIM has offered its enterprise customers a month of free technology support as an apology.
It has been suggested that the proposition is an astute move by RIM: "This is an interesting way to attract users to the App World and incentivise them to search and download apps," said IDC research manager Francisco Jeronimo.
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