Saatchis names Rowden's replacement

SAATCHI & SAATCHI   APPOINTMENT   PEOPLE 

Regional - Saatchi & Saatchi has appointed Chris Foster as chairman and regional CEO of Asia Pacific, based in Singapore.

In his new role, Foster starts 1 June this year and comes from Fallon, Minneapolis, where he was the CEO for the past three years.

He replaces Ian Rowden who left the compnay in March this year, after a three year stint.

Foster is not new to the region having had a stint with Saatchi & Saatchi from 1998-2005 in Hong Kong and Tokyo.

Kevin Roberts, CEO Worldwide of Saatchi & Saatchi, said:  "His return to Asia Pacific is good news for clients and for our people. He is a world-class brand navigator with very successful US experience to add to his previous decade in Asia."

Foster's remit excludes China and covers markets such as India, Indonesia, Pakistan, Japan, Philippines, Vietnam, Thailand, Korea, Malaysia, Australia, Sri Lanka, Singapore, and New Zealand.

"Chris will work hip-to-hip with our chairman and regional CEO of Greater China, Justin Billingsley, to drive growth throughout the region and create a united team that serves half the world's people." Roberts added.

In the past, he was also the global equity director for Saatchi's client Procter & Gamble where he led a team of more than 400 overseeing the P&G laundry and home care business globally, including brands such as Ariel, Cascade, Dash, Ajax, and the flagship brand, Tide.

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