Three battle it out for prime real estate
Published: Jan 30, 2009
Malaysia - McCann Erickson, Dentsu and Publicis in Malaysia are fighting it out in a three way pitch for a major piece of Sime Darby project business with a winner to be named shortly.
The work is understood to be a bundle of more than three projects with the winning agency tasked to support the sales and launches within the Sime Darby Property division.
Sources reveal the pitch concluded three weeks ago.
Property is one of six divisions of the conglomerate which also branches out into plantations, motors, industrial, utilities and energy in operations that spread across 20 countries.
McCann Erickson and Dentsu confirmed the pitch to A+M.
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