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Stories in this edition:
Marketing
Eds Letter MMHK Dec
Doing business in a financial crisis
Regional Watch MMHK December
The headlines MMHK December
Media
Business Media MMHK December
Youku goes mainstream
Advertising
Ad watch MMHK Dec
A Pitch To Remember - MMHK December 2008
e-Marketing
The Long Tail MMHK Dec
Web watch MMHK Dec
PR Viewpoint MMHK December 2008
Advertising Evolution: Catching Up With the Technological Times
Hungry Like The Woolf: Tales From The Mean Streets Of PR January 2009
PR
Hungry like the Woolf: Tales from the Mean Streets of PR
Brands with a social conscience win
People
Career Path MMHK December
Arrivals & Departures MMHK December
Googlising Asia
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DIRECT MAIL IN A DOWNTURN: When every marketing dollar MUST deliver:
Singapore
may be facing an economic downturn,...
Swissotel The Stamford, Moor Room
Tue, Jan 13, 2009
Lisa Watson, Chairman, Direct Marketing Association of Singapore
DMrocket, a division of Singapore Post Ltd
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